Growth Manager

Carousell Group
Kuala Lumpur
Workplace: OnsiteContractFunction: Marketing & GrowthSkills: ["Independent work","Taking feedback","Content strategy","Communication"]

Own Carousell Mobile Malaysia’s social media end-to-end—planning, creating, and running content that drives engagement and demand. Build and execute a Malaysia content calendar across Instagram, TikTok, and Facebook, staying on top of platform trends and measuring performance using engagement and lead metrics. Partner closely with the Malaysia lead to support business growth initiatives and partnerships with content and brand input.

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Carousell Group
Carousell Group
2 days ago

Growth Manager

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Job Summary

Own Carousell Mobile Malaysia’s social media end-to-end—planning, creating, and running content that drives engagement and demand. Build and execute a Malaysia content calendar across Instagram, TikTok, and Facebook, staying on top of platform trends and measuring performance using engagement and lead metrics. Partner closely with the Malaysia lead to support business growth initiatives and partnerships with content and brand input.
Location: Kuala Lumpur
Workplace: Onsite
Employment Type: Contract
Job Function: Marketing & Growth
Seniority: Entry level

Key Responsibilities

  • •Own and run Carousell Mobile Malaysia’s social media presence across Instagram, TikTok, Facebook, and other relevant platforms.
  • •Plan and execute a content calendar aligned to business priorities including promotions, launches, and seasonal moments.
  • •Create and/or direct short-form video, photo, and copy content that reflects the brand and drives engagement.
  • •Build and own the Malaysia social media strategy, bringing the presence up to the standard of other Carousell markets.
  • •Track content and channel performance (engagement, reach, follower growth, content-driven leads) and improve using data.

Key Requirements

  • •Genuinely passionate about social media and content, with a strong sense of what good content and social strategy look like.
  • •Proven experience creating content and/or running social media channels with real examples of work.
  • •Comfortable with basic content tools such as CapCut, Canva (or similar) and shooting/editing short-form video.
  • •Comfortable working independently with minimal guidance and able to take feedback.
  • •Strong written communication in Bahasa Malaysia and English.
Skills:Independent workTaking feedbackContent strategyCommunication
Languages:Bahasa MalaysiaEnglish
Tech Stack:InstagramTikTokFacebookReelsCapCutCanvaGoogle Sheets

Company Brief

Carousell Group
Carousell Group operates a classifieds and C2C marketplace across Southeast Asia, enabling users to buy and sell pre-loved items and providing associated services like listings, payments and buyer protection.
Industry: Online Marketplaces
Company Size: Large (251 to 1,000 employees)
Growth: Scaleup
Valuation: Unicorn (USD 1B+)
Headquarters: Singapore, Singapore
Founded: 2012
Glassdoor
Glassdoor: 3.7
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