Organic Growth Lead

Credit Genie
San Francisco, New York
Workplace: OnsiteFull timeUSD 170,000 - 190,000 annuallyFunction: Marketing & GrowthExperience: 7+ yearsSkills: ["Strategic thinking","Hands-on execution","Writing and editing","Attention to detail","Data-driven iteration"]

Own Credit Genie’s organic growth engine end-to-end by building the SEO/AEO roadmap, topic and keyword strategy, and editorial calendar. Write and optimize high-quality content across blogs, website pages, in-app copy, and guides for search and AI answer engines. Drive technical and on-page SEO with engineering support (site architecture, structured data, crawlability, Core Web Vitals). Measure results in tools like Google Search Console, GA4, and Ahrefs/SEMrush, then iterate to improve rankings, traffic, and citations.

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Credit Genie
Credit Genie
2 days ago

Organic Growth Lead

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Job Summary

Own Credit Genie’s organic growth engine end-to-end by building the SEO/AEO roadmap, topic and keyword strategy, and editorial calendar. Write and optimize high-quality content across blogs, website pages, in-app copy, and guides for search and AI answer engines. Drive technical and on-page SEO with engineering support (site architecture, structured data, crawlability, Core Web Vitals). Measure results in tools like Google Search Console, GA4, and Ahrefs/SEMrush, then iterate to improve rankings, traffic, and citations.
Location: San Francisco, New York
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Own the SEO/AEO roadmap, topic and keyword strategy, and editorial calendar, executing from research through publishing.
  • •Write and produce SEO/AEO-optimized content across blogs, website pages, in-app copy, and guides.
  • •Drive technical and on-page SEO in partnership with engineering (site architecture, structured data/schema, crawlability, Core Web Vitals).
  • •Manage and optimize the SEO/AEO ecosystem using Google Search Console, GA4, and Ahrefs/SEMrush/Moz to track rankings, traffic, and AI answer citations.
  • •Translate briefs, insights, and product requirements into on-brand copy, and maintain brand voice and compliance standards while leveraging AI tools for ideation and drafting.

Pay and Benefits

Salary: USD 170,000 - 190,000 annually
Perks:Health InsuranceDentalVision401kGym MembershipMeal ProgramHsa MatchLife InsurancePaid Leave

Key Requirements

  • •7+ years of experience managing content marketing in a B2C environment.
  • •Proven writing and editing skills across multiple formats.
  • •Hands-on SEO best practices and experience with SEO/analytics tools such as Google Search Console, GA4, Ahrefs/SEMrush/Moz, and Screaming Frog.
  • •Track record of measurable organic growth (e.g., traffic, rankings, or share-of-voice gains).
  • •Familiarity with AEO/GEO practices (structured data and optimizing for AI-generated answers) and comfort using AI tools for ideation, drafting, and optimization.
Experience:7+ yearsFintechFinancial wellnessB2CAI answer engines
Skills:Strategic thinkingHands-on executionWriting and editingAttention to detailData-driven iteration
Tech Stack:SEOAEOGoogle Search ConsoleGA4AhrefsSEMrushMozScreaming FrogStructured dataSchema markupCore Web VitalsAI tools

Company Brief

Credit Genie
Credit Genie (Creditly Corp.) is a mobile-first personal finance and cash-advance platform using AI to provide short-term cash access, budgeting, credit-building tools, and financial insights to help consumers manage credit and avoid overdrafts.
Industry: Lending
Company Size: Medium (51 to 250 employees)
Revenue: USD 1M to 5M
Growth: Growth Stage Startup
Funding: Series A
Headquarters: Conshohocken, United States
Founded: 2019
Glassdoor
Glassdoor: 4.9
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