Creator Strategy Operation Manager - Monetization Product

TikTok
Singapore
Workplace: OnsiteFull timeFunction: Strategy & Corporate DevelopmentExperience: 3-5 yearsSkills: ["Cross-functional communication","Strategic problem-solving","Project management","Analytical mindset","Business acumen"]

Own creator-based ad monetization strategy for APAC clients by identifying product opportunities and integrating creator content supply with advertiser monetization. Partner with advertising product, marketing science, and sales to co-develop creator ad formats and scalable monetization frameworks. Build and execute creator go-to-market (GTM) plans with pilot learnings and prototypes, optimize cross-functional execution, and drive data-driven decisions using metrics and dashboards for both creator supply and advertiser demand.

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FursaFursa
TikTok
TikTok
1 month ago

Creator Strategy Operation Manager - Monetization Product

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Source: Company careers pageValidated by: Fursa AI
Last checked: 18 hours agoStatus: Live

Job Summary

Own creator-based ad monetization strategy for APAC clients by identifying product opportunities and integrating creator content supply with advertiser monetization. Partner with advertising product, marketing science, and sales to co-develop creator ad formats and scalable monetization frameworks. Build and execute creator go-to-market (GTM) plans with pilot learnings and prototypes, optimize cross-functional execution, and drive data-driven decisions using metrics and dashboards for both creator supply and advertiser demand.
Location: Singapore
Workplace: Onsite
Employment Type: Full time
Job Function: Strategy & Corporate Development
Seniority: Manager level

Key Responsibilities

  • •Lead the development of Creator Monetization strategies and gameplay across APAC regions and verticals, identifying product opportunities and integrating creator content supply with ad monetization.
  • •Collaborate with advertising product, marketing science, and sales to understand brand marketing needs, co-develop creator-based ad formats, and create scalable monetization frameworks.
  • •Build and implement Creator GTM strategies by running pilots, summarizing learnings into product prototypes, and scaling successful practices across regions for revenue growth.
  • •Coordinate internal resources and cross-functional stakeholders to optimize creator-ad monetization features, including documentation, data tracking, product iteration, and new collaboration models.
  • •Drive data-driven decision-making by defining metrics and dashboards for creator supply and advertiser demand, translating insights into actionable strategies.

Key Requirements

  • •3–5 years of experience in brand marketing, creator ecosystem, product operations, or related fields, with familiarity with APAC creator and ad monetization models.
  • •Strong cross-functional communication, strategic problem-solving, and project management skills with an analytical mindset to structure complex challenges.
  • •Business and market acumen to balance creator and advertiser perspectives when designing monetization strategies aligned to platform growth.
  • •Excellent English communication skills for collaboration with global teams and external partners.
  • •Highly motivated, adaptable, and globally minded with a passion for innovative monetization models in the creator economy.
Experience:3-5 yearsCreator economy
Skills:Cross-functional communicationStrategic problem-solvingProject managementAnalytical mindsetBusiness acumen
Languages:English

Company Brief

TikTok
Short-form video platform that lets users create, share, and discover entertainment content through algorithmic recommendations. It also offers advertising and creator tools for brands, influencers, and businesses.
Industry: Digital Media
Company Size: Enterprise (1,001+ employees)
Growth: Scaleup
Headquarters: Singapore, Singapore
Founded: 2016
WebsiteLinkedIn