Senior Account-Based Marketing Specialist (Japan/Korea)

Aveva
Seoul, Tokyo
Workplace: HybridFull timeFunction: Marketing & GrowthExperience: 3+ yearsEducation: bachelorsSkills: ["Project management","Stakeholder management","Communication","Collaboration","Analytical thinking"]

Regional ABM Specialist for Japan and Korea responsible for designing and executing high-impact account-based marketing strategies to deepen customer relationships, accelerate cross-sell, and drive expansion. Collaborates with Sales, Customer Success, and Adoption teams to deliver personalized experiences that maximize customer value and revenue growth in Tokyo or Seoul, with hybrid work arrangements and regional leadership responsibilities.

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Aveva
Aveva
2 months ago

Senior Account-Based Marketing Specialist (Japan/Korea)

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Job Summary

Regional ABM Specialist for Japan and Korea responsible for designing and executing high-impact account-based marketing strategies to deepen customer relationships, accelerate cross-sell, and drive expansion. Collaborates with Sales, Customer Success, and Adoption teams to deliver personalized experiences that maximize customer value and revenue growth in Tokyo or Seoul, with hybrid work arrangements and regional leadership responsibilities.
Location: Seoul, Tokyo
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Sr. Manager level

Key Responsibilities

  • •Design, implement, and optimize ABM programs focused on cross-sell, upsell, and expansion within existing accounts.
  • •Leverage data and insights to create targeted campaigns that align with account plans and business objectives.
  • •Lead regional customer webinar programs—owning strategy, content, promotion, and performance measurement.
  • •Develop tailored initiatives that drive product adoption, retention, and lifetime value.
  • •Act as the marketing lead for flagship events (e.g., AVEVA World, AVEVA Days) to strengthen account relationships and advocacy.

Key Requirements

  • •Bachelor’s degree in marketing, Business, or related field (Master’s degree is a plus).
  • •3+ years of experience in B2B marketing with a strong focus on ABM, customer marketing, or demand generation.
  • •Proven success designing and executing ABM programs that deliver measurable growth.
  • •Fluent in Japanese or Korean and English (essential for local engagement and global collaboration).
  • •Strong project management and stakeholder engagement skills in a fast-paced environment.
Experience:3+ yearsABMB2B marketingAccount-based marketing
Education:Bachelor's in Marketing
Skills:Project managementStakeholder managementCommunicationCollaborationAnalytical thinking
Languages:JapaneseKoreanEnglish
Tech Stack:ABM platformsCRMMarketing automation

Company Brief

Aveva
Provides industrial software for engineering, design, and information management across industries including oil & gas, manufacturing, and utilities. Delivers solutions for digital transformation, asset performance, and operations optimization.
Industry: Industrial Automation
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Cambridge, United Kingdom
Founded: 1967
Glassdoor
Glassdoor: 3.6
WebsiteLinkedIn