Senior Product Manager - Activation

Lead the Activation team’s end-to-end user journey, helping new Mercury customers move from first deposit to meaningful engagement. Own roadmap direction, lifecycle strategies, and in-product activation systems across onboarding and the dashboard. Use data and user insights to form hypotheses, run experiments, and measure impact beyond feature usage—tracking customer progress and business value. Collaborate across design, engineering, marketing, and data to build trust and repeatable value.