Category Product Expert,. Power Tools & Accesories

Stanley Black & Decker
Bogotá
Workplace: HybridFull timeFunction: Energy & Utilities OperationsExperience: 3+ yearsEducation: bachelorsSkills: ["Analytical skills","Communication","Interpersonal skills","Cross-functional collaboration","Detail-oriented execution"]

Support the execution of product and category strategy for Power Tools and Accessories across Latin America, driving profitable growth across online and offline channels. Partner with regional and cross-functional teams (category, local marketing, brand, digital, sales, and eCommerce) on portfolio strategies, new product innovation launch plans, and performance monitoring. Serve as category subject-matter expert through market intelligence, competitive benchmarking, and sales enablement materials that strengthen positioning and value propositions.

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Stanley Black & Decker
Stanley Black & Decker
3 days ago

Category Product Expert,. Power Tools & Accesories

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Job Summary

Support the execution of product and category strategy for Power Tools and Accessories across Latin America, driving profitable growth across online and offline channels. Partner with regional and cross-functional teams (category, local marketing, brand, digital, sales, and eCommerce) on portfolio strategies, new product innovation launch plans, and performance monitoring. Serve as category subject-matter expert through market intelligence, competitive benchmarking, and sales enablement materials that strengthen positioning and value propositions.
Location: Bogotá
Workplace: Hybrid
Employment Type: Full time
Job Function: Energy & Utilities Operations
Seniority: Mid level

Key Responsibilities

  • •Work with the regional Category Manager and cross-functional teams to execute category and product portfolio strategies for Power Tools and Accessories.
  • •Coordinate new product innovation launch plans end-to-end, including transitions, forecasting, support materials, launch execution, and performance analysis.
  • •Conduct market intelligence through distribution channel understanding, competitive benchmarking, consumer/shopper behavior analysis, and unmet needs to generate actionable insights.
  • •Act as subject matter expert for assigned categories, including product features, applications, customer use cases, and competitive differentiation.
  • •Develop and maintain sales enablement tools (customer presentations, training materials, launch materials, competitive comparisons, and selling guidance) and support sales channels with training and messaging.

Key Requirements

  • •3+ years of product marketing, category management, trade marketing, or related commercial experience, preferably in multinational companies operating in Latin America.
  • •Market-facing or cross-functional experience supporting customer presentations, competitor analysis, market trend analysis, or product/category planning.
  • •Bachelor’s degree in Business Administration, Marketing, Engineering, or related field; MBA preferred.
  • •Strong knowledge of category management, portfolio analysis, and market research.
  • •Strong analytical and financial acumen (pricing analysis, margin understanding, ROI tracking) and ability to present complex materials clearly in Spanish and English.
Experience:3+ years
Education:Bachelor's
Skills:Analytical skillsCommunicationInterpersonal skillsCross-functional collaborationDetail-oriented execution
Languages:SpanishEnglishPortuguese
Tech Stack:Microsoft OfficePowerPointExcelWordSlack

Company Brief

Stanley Black & Decker
Designs and manufactures hand tools, power tools, storage products, and industrial equipment for professional, industrial, and consumer customers. The company also provides engineered fastening, security, and infrastructure solutions through a portfolio of well-known brands.
Industry: Manufacturing
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: New Britain, United States
Founded: 2010
Glassdoor
Glassdoor: 3.5
Website