Match Group

2 weeks ago

Sr. Manager, Brand Marketing, E&E (Match)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 2 hours agoStatus: Live

Job Summary

Lead brand strategy and execution for Match, shaping positioning and an annual narrative across campaigns, launches, and key member touchpoints. Define consumer insights for adults 45+ and turn them into insight-driven briefs. Manage integrated marketing programs across PR, social, and product moments, partnering with creative, insights, media, and growth to connect brand work to business KPIs and long-term growth.

Location: Dallas

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Drive development of Match’s brand strategy, positioning, and annual narrative across campaigns and member touchpoints.
•Define consumer truth for Match, especially the needs and emotional drivers of adults 45+.
•Write insight-driven briefs and steward consistent brand execution across channels and experiences.
•Lead integrated marketing programs across brand campaigns, product launches, and PR moments, partnering with internal teams and external agencies.
•Track KPIs and brand health, define success metrics, and use results to improve future strategy.

Pay and Benefits

Salary: USD 125,000 - 135,000 annually

Perks:Paid LeaveWellness StipendHealth InsuranceVisionDental401kEquityParental LeaveLearning BudgetPet InsuranceGym MembershipCommuter Benefits

Key Requirements

•6+ years of experience in brand marketing, strategy, integrated marketing, or product marketing.
•Strong experience leading integrated campaigns from strategy through execution with sound creative, channel, and audience judgment.
•Strong cross-functional leadership partnering across product, creative, insights, media, PR, and growth.
•Ability to balance strategic thinking, creative storytelling, and analytical rigor.
•Experience translating consumer insight into briefs, differentiated brand strategy, and integrated marketing plans.

Experience:6+ yearsBrand marketingIntegrated marketingProduct marketingConsumer appsDigital platforms

Skills:Strategic thinkingCreative storytellingAnalytical rigorCross-functional leadershipOrganizational skills

Tech Stack:UdemyModern HealthInsight TimerMilk Stork

Company Brief

Match Group

Operates a portfolio of consumer dating products and services, including Tinder, Match.com, PlentyOfFish, and Hinge, connecting millions of users globally through mobile and web platforms.

Industry: Digital Media

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Dallas, United States

Founded: 1995

Glassdoor: 3.8

Website LinkedIn Glassdoor

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Match Group

2 weeks ago

Sr. Manager, Brand Marketing, E&E (Match)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 2 hours agoStatus: Live

Job Summary

Location: Dallas

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Drive development of Match’s brand strategy, positioning, and annual narrative across campaigns and member touchpoints.
•Define consumer truth for Match, especially the needs and emotional drivers of adults 45+.
•Write insight-driven briefs and steward consistent brand execution across channels and experiences.
•Lead integrated marketing programs across brand campaigns, product launches, and PR moments, partnering with internal teams and external agencies.
•Track KPIs and brand health, define success metrics, and use results to improve future strategy.

Pay and Benefits

Salary: USD 125,000 - 135,000 annually

Perks:Paid LeaveWellness StipendHealth InsuranceVisionDental401kEquityParental LeaveLearning BudgetPet InsuranceGym MembershipCommuter Benefits

Key Requirements

•6+ years of experience in brand marketing, strategy, integrated marketing, or product marketing.
•Strong experience leading integrated campaigns from strategy through execution with sound creative, channel, and audience judgment.
•Strong cross-functional leadership partnering across product, creative, insights, media, PR, and growth.
•Ability to balance strategic thinking, creative storytelling, and analytical rigor.
•Experience translating consumer insight into briefs, differentiated brand strategy, and integrated marketing plans.

Experience:6+ yearsBrand marketingIntegrated marketingProduct marketingConsumer appsDigital platforms

Skills:Strategic thinkingCreative storytellingAnalytical rigorCross-functional leadershipOrganizational skills

Tech Stack:UdemyModern HealthInsight TimerMilk Stork

Company Brief

Match Group

Operates a portfolio of consumer dating products and services, including Tinder, Match.com, PlentyOfFish, and Hinge, connecting millions of users globally through mobile and web platforms.

Industry: Digital Media

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Dallas, United States

Founded: 1995

Glassdoor: 3.8

Website LinkedIn Glassdoor