Senior Analyst - Marketing Enablement

American Express
New York
Workplace: OnsiteFull timeUSD 78,000 - 124,750 annuallyFunction: Marketing & GrowthSkills: ["Attention to detail","Communication","Analytical thinking","Critical thinking","Collaboration"]

Own a portfolio of marketing campaigns across multiple channels, ensuring compliant, high-quality, and on-time end-to-end execution. Plan launch milestones by assessing scope and feasibility, build and maintain execution calendars, and analyze campaign results to recommend improvements. Partner with marketing, operations, and external brands to develop go-to-market execution and testing plans, while supporting contractors and upholding risk/control priorities. Also maintain expertise in Marketingforce and help with platform enhancements.

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FursaFursa
American Express
American Express
2 days ago

Senior Analyst - Marketing Enablement

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Source: Company careers pageValidated by: Fursa AI
Last checked: 17 hours agoStatus: Live

Job Summary

Own a portfolio of marketing campaigns across multiple channels, ensuring compliant, high-quality, and on-time end-to-end execution. Plan launch milestones by assessing scope and feasibility, build and maintain execution calendars, and analyze campaign results to recommend improvements. Partner with marketing, operations, and external brands to develop go-to-market execution and testing plans, while supporting contractors and upholding risk/control priorities. Also maintain expertise in Marketingforce and help with platform enhancements.
Location: New York
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Own a portfolio of marketing campaigns designed to drive incremental revenue and customer engagement, managing end-to-end setup and delivery.
  • •Manage end-to-end campaign execution for one or more channels on an ad hoc basis.
  • •Support a team of contractors responsible for end-to-end marketing campaign setup and delivery.
  • •Partner with marketing, operations, and external partner teams to define objectives, develop go-to-market execution/testing plans, and implement campaigns.
  • •Collaborate on messaging and creative processes, maintain execution calendars and capacity tracking, and analyze results to recommend performance improvements.

Pay and Benefits

Salary: USD 78,000 - 124,750 annually
Perks:Health InsuranceDentalVisionLife InsurancePaid Parental

Key Requirements

  • •Project management experience with the ability to manage tight, evolving timelines across multiple priorities to deliver flawless execution.
  • •Strong attention to detail and a process-focused approach.
  • •Effective written and verbal communication skills to build and leverage relationships.
  • •Strong analytical and critical thinking skills to implement solutions that drive results.
  • •High curiosity and willingness to learn in a fast-paced, dynamic environment; collaborative approach to drive initiatives to completion.
Experience:MarketingCampaignsMartech
Skills:Attention to detailCommunicationAnalytical thinkingCritical thinkingCollaboration
Tech Stack:Marketingforce

Eligibility

Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

American Express
Provides global payment, credit, and travel-related financial services for consumers and businesses. Best known for its charge and credit cards, merchant payment network, and premium customer rewards and servicing.
Industry: Payments
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: New York City, United States
Founded: 1850
WebsiteLinkedIn