VF Corporation

1 month ago

Manager, Marketing Operations & Activations

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 2 hours agoStatus: Live

Job Summary

Lead global marketing operations and omni-channel activations to elevate brand activation and align strategic messaging across key seasonal campaigns. Own go-to-market processes, optimize marketing tools and cost/reporting classification, and improve collaboration among regional marketing, sales, product, and partners. Drive consumer insights best practices and support planning and execution of sales tools, previews, and internal communications—ensuring on-budget delivery and continuous improvement through AI-enabled workflow efficiencies.

Location: Antwerp

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Develop, optimize, and own global marketing go-to-market processes to meet seasonal milestones at global and regional levels.
•Drive cross-functional collaboration (regional marketing, sales, product) to improve global marketing vision, strategy, and go-to-market integration.
•Manage and continuously optimize key marketing tools (e.g., Kipling DAM and Brand Health Tracking), including contracts, user access, and payment.
•Lead global omni-channel marketing activation plans for seasonal campaigns, focusing on communications planning, earned media, and consumer reach/awareness.
•Own end-to-end project management for physical and digital seasonal sales previews and deliver sales tools with season-on-season improvements and internal newsletters.

Pay and Benefits

Salary: EUR 58,464 - 73,080 annually

Perks:Gym Membership

Key Requirements

•5-7+ years of experience, including at least three years within a global organization.
•Master’s or bachelor’s degree in marketing, management, or business.
•Proven experience in global marketing operations and designing/documenting scalable processes that improve marketing team effectiveness.
•Demonstrated GTM strategy and campaign planning experience, including activation and communications strategy for global campaigns.
•Strong project management, analytical, and communication skills with the ability to leverage AI tools to drive workflow improvements.

Experience:5-7 yearsGlobal marketingMarketing operationsGTMFashion industry

Education:Master's in marketing, management, business

Skills:PlanningProcess improvementCommunicationCollaborationNegotiation

Tech Stack:AIDAMPaid media

Company Brief

VF Corporation

Global apparel and footwear company that owns brands such as Vans, The North Face, Timberland, and Dickies. Designs, markets, and distributes branded lifestyle products through wholesale, retail, and e-commerce channels worldwide.

Industry: Fashion & Apparel

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Denver, United States

Founded: 1899

Glassdoor: 3.7

Website LinkedIn Glassdoor

Loading job details...

Preparing the role view and application actions.

VF Corporation

1 month ago

Manager, Marketing Operations & Activations

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 2 hours agoStatus: Live

Job Summary

Location: Antwerp

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Develop, optimize, and own global marketing go-to-market processes to meet seasonal milestones at global and regional levels.
•Drive cross-functional collaboration (regional marketing, sales, product) to improve global marketing vision, strategy, and go-to-market integration.
•Manage and continuously optimize key marketing tools (e.g., Kipling DAM and Brand Health Tracking), including contracts, user access, and payment.
•Lead global omni-channel marketing activation plans for seasonal campaigns, focusing on communications planning, earned media, and consumer reach/awareness.
•Own end-to-end project management for physical and digital seasonal sales previews and deliver sales tools with season-on-season improvements and internal newsletters.

Pay and Benefits

Salary: EUR 58,464 - 73,080 annually

Perks:Gym Membership

Key Requirements

•5-7+ years of experience, including at least three years within a global organization.
•Master’s or bachelor’s degree in marketing, management, or business.
•Proven experience in global marketing operations and designing/documenting scalable processes that improve marketing team effectiveness.
•Demonstrated GTM strategy and campaign planning experience, including activation and communications strategy for global campaigns.
•Strong project management, analytical, and communication skills with the ability to leverage AI tools to drive workflow improvements.

Experience:5-7 yearsGlobal marketingMarketing operationsGTMFashion industry

Education:Master's in marketing, management, business

Skills:PlanningProcess improvementCommunicationCollaborationNegotiation

Tech Stack:AIDAMPaid media

Company Brief

VF Corporation

Industry: Fashion & Apparel

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Denver, United States

Founded: 1899

Glassdoor: 3.7

Website LinkedIn Glassdoor