Descript

2 weeks ago

Head of Enterprise Marketing

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 1 day agoStatus: Live

Job Summary

Own Descript’s end-to-end enterprise marketing motion: co-own upmarket pipeline targets with Sales, build an enterprise demand playbook (ICP, target accounts, channel mix, offers), and create account-based programs. Partner with Product and RevOps to drive self-serve-to-enterprise conversion through lifecycle plays and conversion experiments. Build AI-first measurement and reporting frameworks to continuously improve channel and program performance.

Location: San Francisco

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Sr. Director level

Key Responsibilities

•Co-own upmarket pipeline targets with Sales, including sourced and influenced pipeline accountability.
•Build and execute an enterprise demand playbook covering ICP, target account selection, channel mix, offer strategy, and campaign design.
•Develop vertical prioritization and design account-based programs with messaging and experiences for high-fit accounts.
•Partner with Product and Sales to run self-serve-to-enterprise conversion experiments and build lifecycle plays that move buyers toward enterprise contracts.
•Create AI-first measurement and reporting frameworks, track channel/play/offer performance, and report on pipeline contribution, efficiency, and attribution.

Pay and Benefits

Salary: USD 210,000 - 230,000 annually

Perks:Health Insurance401kMeal AllowancePaid Leave

Key Requirements

•8+ years of B2B marketing experience, including 3+ years building or scaling an upmarket or enterprise demand motion.
•Experience at a PLG or product-led company, with a strong grasp of the self-serve-to-enterprise conversion motion.
•Consumer-to-B2B crossover experience, including marketing to users who are also buyers.
•Strong analytical skills and a track record of building measurement frameworks that are actually used.
•Experience co-owning pipeline targets with Sales in an accountable, collaborative way.

Experience:8+ yearsB2B marketingPLGEnterprise demandSaaSMedia techCreative tooling

Skills:Analytical skillsCollaborationMeasurement focus

Tech Stack:ABMCRMMAPAI-first marketing ops

Company Brief

Descript

Descript provides an all-in-one audio and video editing platform that combines transcription, multitrack editing, screen recording, and AI-powered tools for creators and teams to produce podcasts, videos, and marketing content more quickly and collaboratively.

Industry: Enterprise Software

Company Size: Large (251 to 1,000 employees)

Growth: Scaleup

Funding: Series C

Headquarters: San Francisco, United States

Founded: 2017

Website LinkedIn

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Descript

2 weeks ago

Head of Enterprise Marketing

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 1 day agoStatus: Live

Job Summary

Location: San Francisco

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Sr. Director level

Key Responsibilities

•Co-own upmarket pipeline targets with Sales, including sourced and influenced pipeline accountability.
•Build and execute an enterprise demand playbook covering ICP, target account selection, channel mix, offer strategy, and campaign design.
•Develop vertical prioritization and design account-based programs with messaging and experiences for high-fit accounts.
•Partner with Product and Sales to run self-serve-to-enterprise conversion experiments and build lifecycle plays that move buyers toward enterprise contracts.
•Create AI-first measurement and reporting frameworks, track channel/play/offer performance, and report on pipeline contribution, efficiency, and attribution.

Pay and Benefits

Salary: USD 210,000 - 230,000 annually

Perks:Health Insurance401kMeal AllowancePaid Leave

Key Requirements

•8+ years of B2B marketing experience, including 3+ years building or scaling an upmarket or enterprise demand motion.
•Experience at a PLG or product-led company, with a strong grasp of the self-serve-to-enterprise conversion motion.
•Consumer-to-B2B crossover experience, including marketing to users who are also buyers.
•Strong analytical skills and a track record of building measurement frameworks that are actually used.
•Experience co-owning pipeline targets with Sales in an accountable, collaborative way.

Experience:8+ yearsB2B marketingPLGEnterprise demandSaaSMedia techCreative tooling

Skills:Analytical skillsCollaborationMeasurement focus

Tech Stack:ABMCRMMAPAI-first marketing ops

Company Brief

Descript

Industry: Enterprise Software

Company Size: Large (251 to 1,000 employees)

Growth: Scaleup

Funding: Series C

Headquarters: San Francisco, United States

Founded: 2017

Website LinkedIn