Assistant Vice President, Senior Marketing Manager

WSP
Atlanta, Charlotte, Raleigh
Full timeUSD 110,500 - 184,800 annuallyFunction: Marketing & GrowthExperience: 10+ yearsEducation: bachelorsSkills: ["Leadership","Communication","Collaboration","Critical thinking","Problem-solving"]

Lead strategic marketing, client, pursuit, and proposal development for WSP’s Strategic Growth Team across the Southeast. Partner with business leaders to grow market share through business development processes, pipeline planning, and KPI tracking. Facilitate Go/No-Go decisions, drive client and industry visibility strategies, oversee pursuit capture plans, and manage proposal development end-to-end. Coach and develop a team of marketing professionals while ensuring quality, compliance, and win-focused messaging.

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FursaFursa
WSP
WSP
3 days ago

Assistant Vice President, Senior Marketing Manager

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Last checked: 20 hours agoStatus: Live

Job Summary

Lead strategic marketing, client, pursuit, and proposal development for WSP’s Strategic Growth Team across the Southeast. Partner with business leaders to grow market share through business development processes, pipeline planning, and KPI tracking. Facilitate Go/No-Go decisions, drive client and industry visibility strategies, oversee pursuit capture plans, and manage proposal development end-to-end. Coach and develop a team of marketing professionals while ensuring quality, compliance, and win-focused messaging.
Location: Atlanta, Charlotte, Raleigh
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Sr. Director level

Key Responsibilities

  • •Partner with business leadership to develop and execute client-focused growth strategies and tactical action plans, tracking KPIs.
  • •Drive WSP’s business development process including sales pipeline development, industry visibility plans, and pursuit prioritization.
  • •Lead pursuit teams across pre-RFP to proposal, interview, and close-out, ensuring alignment to pursuit standards and quality expectations.
  • •Develop win strategies and messaging using client, competitor, and market intelligence; lead proposal development and content strategy.
  • •Coach and mentor a team of marketing professionals, manage proposal workload, and incorporate lessons learned into future pursuits and business development processes.

Pay and Benefits

Salary: USD 110,500 - 184,800 annually
Perks:MedicalDentalVisionDisabilityLifeRetirement SavingsPaid LeaveParental LeaveTime Off

Key Requirements

  • •Bachelor’s degree or equivalent years of applicable experience.
  • •10+ years of progressive marketing experience supporting complex pursuits and proposals from initiation through close-out.
  • •Proven ability to lead and deliver standard and complex proposals while managing multiple projects and deadlines.
  • •Experience leading teams and developing professionals through coaching, mentoring, and real-time feedback.
  • •Demonstrated expertise in marketing strategy, business development, forecasting, and sales processes; strong communication skills to synthesize messages clearly.
Experience:10+ yearsA/E/C industry
Education:Bachelor's
Skills:LeadershipCommunicationCollaborationCritical thinkingProblem-solving
Tech Stack:Microsoft OfficeWordPowerPointExcelOutlookSharePointAdobe Creative SuiteInDesignIllustratorAcrobat

Eligibility

Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

WSP
Global professional services firm providing engineering, consulting, and technical services across infrastructure, environment, buildings, transportation, and energy sectors for public- and private-sector clients worldwide.
Industry: Professional Services
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Montreal, Canada
Founded: 1959
WebsiteLinkedIn