Senior Marketing Operations Analyst

Closinglock
Austin
Workplace: OnsiteFull timeFunction: Business OperationsExperience: 4+ yearsSkills: ["Analytical","Problem-solving","Communication","Collaboration","Process improvement"]

Own the systems, data, and processes that power marketing at Closinglock. Manage and optimize the marketing automation stack and CRM integrations, ensure reliable data via governance best practices, and build lead scoring, routing, nurturing, and campaign workflows. Develop dashboards and reports for campaign performance and marketing ROI, partner with Sales on lead flow, and evaluate new marketing technologies and vendors to improve efficiency.

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Closinglock
Closinglock
1 month ago

Senior Marketing Operations Analyst

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Source: Company careers pageValidated by: Fursa AI
Last checked: 5 hours agoStatus: Live

Job Summary

Own the systems, data, and processes that power marketing at Closinglock. Manage and optimize the marketing automation stack and CRM integrations, ensure reliable data via governance best practices, and build lead scoring, routing, nurturing, and campaign workflows. Develop dashboards and reports for campaign performance and marketing ROI, partner with Sales on lead flow, and evaluate new marketing technologies and vendors to improve efficiency.
Location: Austin
Workplace: Onsite
Employment Type: Full time
Job Function: Business Operations
Seniority: Mid level

Key Responsibilities

  • •Manage and optimize the marketing technology stack, including marketing automation and CRM integrations.
  • •Maintain accurate, reliable data across marketing and sales systems through database management and data governance.
  • •Build and automate lead scoring, routing, nurturing, and campaign workflows to improve performance.
  • •Support email campaigns and marketing initiatives from a technical perspective, including landing pages and digital advertising.
  • •Develop dashboards and reports for campaign performance, pipeline contribution, conversion rates, and marketing ROI, partnering with Sales on lead flow.

Pay and Benefits

Perks:Health InsuranceDentalVisionLife Insurance401kEquityPaid LeaveParental LeaveParkingGym Membership

Key Requirements

  • •4+ years of experience in Marketing Operations, Revenue Operations, or a similar analytical role.
  • •Administer marketing automation platforms such as HubSpot, Marketo, or Pardot and CRM platforms (Salesforce preferred).
  • •Strong understanding of data management, lead lifecycle processes, and marketing operations best practices.
  • •Experience building reports and dashboards that turn data into actionable business insights.
  • •Highly organized, detail-oriented, and able to collaborate effectively across Marketing, Sales, and Leadership.
Experience:4+ yearsMarketing operationsRevenue operationsDataCRM
Skills:AnalyticalProblem-solvingCommunicationCollaborationProcess improvement
Tech Stack:HubSpotMarketoPardotSalesforceCRMMarketing automationDashboardsReportingData governance

Company Brief

Closinglock
Provides title and closing security solutions to prevent wire fraud and unauthorized changes to real estate transaction details, offering verification, monitoring, and automated alerts for lenders, title companies, agents, and homebuyers.
Industry: PropTech
Company Size: Small (11 to 50 employees)
Growth: Early Stage Startup
WebsiteLinkedIn