CRM Technical Specialist

Own the activation of customer data and help execute Fever’s end-to-end CRM strategy across email, push notifications, and in-app messaging. Refine multi-channel communications and retention strategies while ensuring campaigns are measurable with clear success metrics, reporting, and deep dives. Support technical campaign setup and user journeys in Salesforce Marketing Cloud, using CRM best practices and data-driven insights to turn first-time users into lifelong fans.