Growth Marketer

Just Appraised
United States
Workplace: RemoteFull timeFunction: Marketing & GrowthSkills: ["Communication","Empathy","Customer-centric","Inclusion","Ownership","Growth mindset"]

Build and run full-stack growth marketing programs that convert existing customers and top-of-funnel activity into pipeline. Own proactive email lead generation, nurture and reactivation sequences, webinars end to end, and customer case studies used in active deals. Partner closely with Customer Success and Sales for expansion motions and report on KPIs spanning ARR expansion, email-sourced MQLs/SQLs, webinar performance, and sales enablement collateral.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
Just Appraised
Just Appraised
1 day ago

Growth Marketer

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 10 hours agoStatus: Live

Job Summary

Build and run full-stack growth marketing programs that convert existing customers and top-of-funnel activity into pipeline. Own proactive email lead generation, nurture and reactivation sequences, webinars end to end, and customer case studies used in active deals. Partner closely with Customer Success and Sales for expansion motions and report on KPIs spanning ARR expansion, email-sourced MQLs/SQLs, webinar performance, and sales enablement collateral.
Location: United States
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth

Key Responsibilities

  • •Own customer marketing motions that drive expansion within the existing customer base, partnering with Customer Success on cross-sell and upsell plays.
  • •Stand up proactive, always-on lead gen email programs and manage nurture/reactivation sequences, segmentation, cadence, and reporting.
  • •Own the full webinar lifecycle (topic selection, slide creation, promotion, hosting, and post-event follow-up) and track registration/attendance/pipeline contribution.
  • •Source, write, publish, and coordinate approvals for customer case studies that Sales uses in active deals.
  • •Provide light product marketing support as needed, including sales-facing roadmap slides, launch collateral, and competitive input.

Pay and Benefits

Perks:Parental LeaveHome OfficeLearning Budget

Key Requirements

  • •B2B marketing experience with a demand-generation leaning, ideally in B2B SaaS.
  • •Hands-on experience running email marketing programs end to end (not just briefing others).
  • •Experience owning webinars start to finish rather than only a portion of the process.
  • •Comfortable writing customer case studies and shepherding them through internal and customer approval.
  • •Some exposure to product marketing (positioning, launch content, sales enablement) and strong design/visual skills are a plus.
Experience:B2B SaaSGovTechDemand generation
Skills:CommunicationEmpathyCustomer-centricInclusionOwnershipGrowth mindset
Tech Stack:SalesforceHubspotZoom Webinar

Company Brief

Just Appraised
Provides an online appraisal management platform that streamlines ordering, tracking, and delivery of residential property appraisals for lenders, brokers, and homeowners, connecting clients with certified local appraisers and digital reports.
Industry: PropTech
Website