Narrative and Content Lead

GovWell
New York
Workplace: HybridFull timeUSD 165,000 - 185,000 annuallyFunction: Content & Editorial (Writing/Editing)Experience: 1+ yearsSkills: ["Storytelling","Creativity","Curiosity","End-to-end ownership","Adaptability"]

Own the editorial agenda and build GovWell’s content program across blog, social, email, and research outputs. Write and publish thought leadership, product and customer stories, gated guides, and data-driven reports—optimized for SEO and AI discoverability. Lead social presence and ghostwrite for founders, develop a customer story engine with Sales and Deployment, and continuously test new formats to help GovWell stand out.

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GovWell
GovWell
6 days ago

Narrative and Content Lead

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Source: Company careers pageValidated by: Fursa AI
Last checked: 22 hours agoStatus: Live

Job Summary

Own the editorial agenda and build GovWell’s content program across blog, social, email, and research outputs. Write and publish thought leadership, product and customer stories, gated guides, and data-driven reports—optimized for SEO and AI discoverability. Lead social presence and ghostwrite for founders, develop a customer story engine with Sales and Deployment, and continuously test new formats to help GovWell stand out.
Location: New York
Workplace: Hybrid
Employment Type: Full time
Job Function: Content & Editorial (Writing/Editing)
Seniority: Mid level

Key Responsibilities

  • •Own GovWell’s editorial calendar and publishing cadence across blog, social, email, and other channels, including distribution and optimization for SEO and AI discoverability
  • •Write and publish thought leadership, original data reports, gated guides, product stories, and trend analysis
  • •Own social presence and ghostwrite for founders, building distinct voices and a consistent publishing rhythm
  • •Build a customer story engine by sourcing, producing, and publishing case studies and customer videos with Sales and Deployment
  • •Set a high editorial bar and continuously experiment with new formats, stories, and creative bets to earn attention

Pay and Benefits

Salary: USD 165,000 - 185,000 annually
Equity and Bonus:Equity
Perks:MedicalDentalVision401kPaid Leave

Key Requirements

  • •1–3+ years in content marketing, journalism, editorial, or a related role with a portfolio of work you personally wrote
  • •Exceptional writing and storytelling ability to explain technical and complex topics with a distinct point of view
  • •Ability to take an idea end-to-end from research and writing through distribution, SEO, and performance analysis
  • •Comfort owning social channels and ghostwriting for executives, adapting voice and format for different audiences
  • •Revenue-minded mindset and ability to understand how content influences pipeline and strengthens brand
Experience:1+ years
Skills:StorytellingCreativityCuriosityEnd-to-end ownershipAdaptability
Tech Stack:SEOAI

Company Brief

GovWell
Builds an AI-native SaaS platform that modernizes local government services (permitting, licensing, inspections, code enforcement) to automate workflows, speed reviews, and improve resident experiences for municipalities and counties.
Industry: Government
Company Size: Small (11 to 50 employees)
Growth: Early Stage Startup
Funding: Seed
Headquarters: New York, United States
Founded: 2023
Glassdoor
Glassdoor: 4.6
WebsiteLinkedInGlassdoor