Temporary Coverage - Director, Public Relations

Authentic Brands Group
Los Angeles
Workplace: OnsiteTemporaryUSD 45 - 55 hourlyFunction: Communications, PR & CommunityExperience: 8+ yearsSkills: ["Proactive","Relationship building","Storytelling","Deadline prioritization"]

Lead PR strategy and earned media execution across the Authentic brand portfolio, cultivating media, stylist, and celebrity relationships to maximize placements across TV/film, broadcast, digital, social, and print. Oversee press coverage monitoring and brand communications, partnering with Brand Marketing and PR/Integrated Marketing teams. Spearhead LA Style Studio and media activations, managing VIP engagement, gifting/seeding programs, and interview/event deliverables during a temporary coverage period.

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Authentic Brands Group
Authentic Brands Group
3 days ago

Temporary Coverage - Director, Public Relations

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Source: Company careers pageValidated by: Fursa AI
Last checked: 11 hours agoStatus: Live

Job Summary

Lead PR strategy and earned media execution across the Authentic brand portfolio, cultivating media, stylist, and celebrity relationships to maximize placements across TV/film, broadcast, digital, social, and print. Oversee press coverage monitoring and brand communications, partnering with Brand Marketing and PR/Integrated Marketing teams. Spearhead LA Style Studio and media activations, managing VIP engagement, gifting/seeding programs, and interview/event deliverables during a temporary coverage period.
Location: Los Angeles
Workplace: Onsite
Employment Type: Temporary · 7 months
Job Function: Communications, PR & Community
Seniority: Director level

Key Responsibilities

  • •Lead implementation and amplification of brand PR strategies across the Authentic brand portfolio.
  • •Cultivate media, stylist, and celebrity relationships to maximize brand placements across broadcast, TV/film, digital, social, and print.
  • •Draft and distribute brand communications for partnerships, campaigns, product launches, and events.
  • •Use MuckRack to monitor, recap, and report press coverage and build media lists.
  • •Spearhead the West Coast Style Studio and LA-based media activations, including VIP engagement events, product gifting/seeding programs, and management of execution timelines and deliverables.

Pay and Benefits

Salary: USD 45 - 55 hourly

Key Requirements

  • •8+ years of experience in PR and communications, with experience working with talent.
  • •Proven track record leading and executing 360 integrated PR and comms strategies for large-scale global brands in athletic, fashion, and lifestyle.
  • •Ability to create strong working relationships with celebrities and talent, producers, publicists, agents, managers, and industry executives.
  • •Expertise in relationship building with media and brand partners while tracking and prioritizing daily, weekly, and seasonal deadlines.
  • •Strong editorial relationships across active, sports, fashion, footwear, entertainment, and lifestyle media.
Experience:8+ years
Skills:ProactiveRelationship buildingStorytellingDeadline prioritization
Languages:English
Tech Stack:MuckRack

Company Brief

Authentic Brands Group
Authentic Brands Group is a brand management company that acquires, develops, and markets consumer and lifestyle brands across fashion, footwear, and entertainment through licensing, wholesale, and retail partnerships.
Industry: Conglomerates & Holding Companies
Company Size: Enterprise (1,001+ employees)
Growth: Established Company
Funding: Private Equity Backed
Headquarters: New York, United States
Founded: 2010
WebsiteLinkedIn