HSBC

2 weeks ago

Head of Retail Propositions - Hang Seng Bank (HK)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 3 hours agoStatus: Live

Job Summary

Lead the design and delivery of differentiated retail value propositions for strategic customer segments, combining wealth and banking solutions with digital capabilities. Drive cost-effective, digital-led customer acquisition and growth, including onboarding, relationship deepening, and retention. Gather customer insights to improve conversion and satisfaction, and collaborate on proposition-led campaigns and NPS improvement. Manage proposition governance, risk controls, and people leadership to deliver targets and competitive advantage.

Location: Hong Kong

Workplace: Onsite

Employment Type: Full time

Job Function: Administration & Executive Assistance

Seniority: Sr. Director level

Key Responsibilities

•Lead the design and delivery of differentiated retail value propositions for strategic customer segments using wealth and banking anchors and digital servicing channels.
•Develop and execute cost-effective, digital-led customer acquisition and growth strategies for new-to-bank acquisition, upgrades, and reactivation.
•Design acquisition and engagement initiatives for mass retail, including activation, onboarding journeys, and relationship growth to improve portfolio quality and revenue per customer.
•Collect customer insights and market intelligence to shape proposition features and seamless journeys, improving conversion and satisfaction.
•Drive proposition governance, compliance, people management, risk management, and end-to-end operating model improvements to deliver plans and targets.

Key Requirements

•University degree in Business Administration, Marketing, Finance or related discipline; postgraduate qualification is an advantage.
•Proven experience in banking/financial or related industries focused on propositions management, customer acquisitions, and customer portfolio management.
•Proven experience leading omni-channel customer contact and/or customer experience; experience building the necessary platform is an asset.
•A forward-thinking leader with an innovative mindset and a proven ability to lead and embed change.
•Excellent influencing skills with executive and senior-level management and strong leadership across functional teams.

Experience:BankingFinancial servicesCustomer propositionsCustomer acquisitionCustomer experienceOmni-channel

Education:Bachelor's in Business Administration, Marketing, Finance or related discipline

Skills:LeadershipInfluencingTeamworkInnovationChange leadership

Languages:EnglishChinese

Company Brief

HSBC

Global banking and financial services organisation offering retail, commercial, corporate and investment banking, wealth management, and global markets services across Europe, Asia, the Americas and the Middle East.

Industry: Banking

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: London, United Kingdom

Founded: 1865

Glassdoor: 3.6

Website LinkedIn

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HSBC

2 weeks ago

Head of Retail Propositions - Hang Seng Bank (HK)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 3 hours agoStatus: Live

Job Summary

Location: Hong Kong

Workplace: Onsite

Employment Type: Full time

Job Function: Administration & Executive Assistance

Seniority: Sr. Director level

Key Responsibilities

•Lead the design and delivery of differentiated retail value propositions for strategic customer segments using wealth and banking anchors and digital servicing channels.
•Develop and execute cost-effective, digital-led customer acquisition and growth strategies for new-to-bank acquisition, upgrades, and reactivation.
•Design acquisition and engagement initiatives for mass retail, including activation, onboarding journeys, and relationship growth to improve portfolio quality and revenue per customer.
•Collect customer insights and market intelligence to shape proposition features and seamless journeys, improving conversion and satisfaction.
•Drive proposition governance, compliance, people management, risk management, and end-to-end operating model improvements to deliver plans and targets.

Key Requirements

•University degree in Business Administration, Marketing, Finance or related discipline; postgraduate qualification is an advantage.
•Proven experience in banking/financial or related industries focused on propositions management, customer acquisitions, and customer portfolio management.
•Proven experience leading omni-channel customer contact and/or customer experience; experience building the necessary platform is an asset.
•A forward-thinking leader with an innovative mindset and a proven ability to lead and embed change.
•Excellent influencing skills with executive and senior-level management and strong leadership across functional teams.

Experience:BankingFinancial servicesCustomer propositionsCustomer acquisitionCustomer experienceOmni-channel

Education:Bachelor's in Business Administration, Marketing, Finance or related discipline

Skills:LeadershipInfluencingTeamworkInnovationChange leadership

Languages:EnglishChinese

Company Brief

HSBC

Industry: Banking

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: London, United Kingdom

Founded: 1865

Glassdoor: 3.6

Website LinkedIn