CoLab

3 weeks ago

Senior Director, Growth Marketing

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 3 hours agoStatus: Live

Job Summary

Own growth marketing for key customer and prospect accounts, building a proactive strategy to influence senior stakeholders and create high-quality pipeline. Lead hands-on major account plays across field marketing, executive events, webinars, lifecycle programs, and custom content. Partner closely with Sales and Customer Success to shift from isolated adoption to enterprise-wide expansion, using product positioning and account insights to drive commercial urgency.

Location: United States, Canada

Workplace: Remote

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Director level

Key Responsibilities

•Own expansion and new business pipeline creation across Top 100 customer and prospect accounts, including accountability for pipeline quality, ASP, and progression.
•Build a major account growth marketing motion from the ground up by defining strategy, testing account-specific plays, measuring results, and scaling repeatable programs.
•Collaborate with Sales and Customer Success to identify high-potential account opportunities, align on account strategy, and create marketing plans for enterprise expansion.
•Translate product positioning, account intelligence, customer usage signals, and sales insights into tailored campaigns that influence senior stakeholders.
•Architect and oversee integrated account plays across field marketing, executive events, webinars, lunch and learns, customer education, digital campaigns, lifecycle programs, and custom content.

Key Requirements

•10+ years of B2B SaaS marketing experience, including enterprise ABM, demand generation, field marketing, expansion marketing, or strategic account growth.
•Proven track record owning or materially influencing pipeline targets for complex, high-ASP enterprise accounts.
•Strong commercial judgment and understanding of how enterprise opportunities are created, shaped, and progressed through Sales and Success.
•Ability to operate credibly with senior revenue leaders and work directly with AEs, Strategic Account Directors, and CSMs.
•Strong briefing and cross-functional leadership skills to turn an ambiguous account opportunity into a focused plan across creative, product marketing, digital, ops, and field teams.

Experience:10+ yearsB2B SaaSEnterprise ABMDemand generationField marketingStrategic account growth

Skills:Commercial judgmentCross-functional leadershipStrategic planningInfluencingExecutingStakeholder management

Languages:English

Company Brief

CoLab

Provides a cloud-based construction quality and issue management platform that centralizes photos, punch lists, RFIs, and collaboration workflows to help teams track, resolve, and report construction defects and progress.

Industry: Construction Tech

Company Size: Medium (51 to 250 employees)

Growth: Growth Stage Startup

Headquarters: United States

Website LinkedIn

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CoLab

3 weeks ago

Senior Director, Growth Marketing

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 3 hours agoStatus: Live

Job Summary

Location: United States, Canada

Workplace: Remote

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Director level

Key Responsibilities

•Own expansion and new business pipeline creation across Top 100 customer and prospect accounts, including accountability for pipeline quality, ASP, and progression.
•Build a major account growth marketing motion from the ground up by defining strategy, testing account-specific plays, measuring results, and scaling repeatable programs.
•Collaborate with Sales and Customer Success to identify high-potential account opportunities, align on account strategy, and create marketing plans for enterprise expansion.
•Translate product positioning, account intelligence, customer usage signals, and sales insights into tailored campaigns that influence senior stakeholders.
•Architect and oversee integrated account plays across field marketing, executive events, webinars, lunch and learns, customer education, digital campaigns, lifecycle programs, and custom content.

Key Requirements

•10+ years of B2B SaaS marketing experience, including enterprise ABM, demand generation, field marketing, expansion marketing, or strategic account growth.
•Proven track record owning or materially influencing pipeline targets for complex, high-ASP enterprise accounts.
•Strong commercial judgment and understanding of how enterprise opportunities are created, shaped, and progressed through Sales and Success.
•Ability to operate credibly with senior revenue leaders and work directly with AEs, Strategic Account Directors, and CSMs.
•Strong briefing and cross-functional leadership skills to turn an ambiguous account opportunity into a focused plan across creative, product marketing, digital, ops, and field teams.

Experience:10+ yearsB2B SaaSEnterprise ABMDemand generationField marketingStrategic account growth

Skills:Commercial judgmentCross-functional leadershipStrategic planningInfluencingExecutingStakeholder management

Languages:English

Company Brief

CoLab

Industry: Construction Tech

Company Size: Medium (51 to 250 employees)

Growth: Growth Stage Startup

Headquarters: United States

Website LinkedIn