Product Marketing Manager

Benchling
San Francisco
Workplace: HybridFull timeUSD 171,000 - 250,000 annuallyFunction: Marketing & GrowthExperience: 6+ yearsSkills: ["Cross-functional collaboration","Technical curiosity","Storytelling","Strategic thinking","Driving execution"]

Shape how an enterprise biotech R&D SaaS platform is positioned, messaged, and brought to market. Own go-to-market strategy for a major product area, lead launches from early strategy through field readiness and adoption measurement, and help translate technical capabilities—including data, APIs, integrations, developer workflows, and AI—into clear customer value. Partner with Product, Engineering, Sales, Customer Experience, and Marketing to drive pricing insights and improve adoption, expansion, pipeline, and revenue.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
Benchling
Benchling
1 day ago

Product Marketing Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 11 hours agoStatus: Live

Job Summary

Shape how an enterprise biotech R&D SaaS platform is positioned, messaged, and brought to market. Own go-to-market strategy for a major product area, lead launches from early strategy through field readiness and adoption measurement, and help translate technical capabilities—including data, APIs, integrations, developer workflows, and AI—into clear customer value. Partner with Product, Engineering, Sales, Customer Experience, and Marketing to drive pricing insights and improve adoption, expansion, pipeline, and revenue.
Location: San Francisco
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth

Key Responsibilities

  • •Develop positioning, messaging, and go-to-market strategy for a major area of the platform.
  • •Lead product launches from early strategy through market introduction, field readiness, adoption, and measurement.
  • •Own and contribute to pricing and packaging, including pricing analysis, deal assistance, discounting methodology, and pricing enablement.
  • •Partner with Product and Engineering to understand how the product works and bring customer, market, and commercial insight into product decisions.
  • •Create product narratives, content, and enablement to help customer-facing teams communicate value; work with Sales, Customer Experience, and Marketing to drive adoption and revenue outcomes.

Pay and Benefits

Salary: USD 171,000 - 250,000 annually

Key Requirements

  • •6+ years of experience in product marketing or a related go-to-market role within B2B enterprise software.
  • •Marketed complex or technical products such as data platforms, APIs, SDKs, integrations, developer tools, workflows, or AI products.
  • •Owned positioning, messaging, product launches, and sales enablement from strategy through execution.
  • •Partnered with technical product managers and engineers to ask productive questions and translate learnings without losing important details.
  • •Strong writing and storytelling skills to make complicated ideas clear, specific, and compelling.
Experience:6+ yearsB2B enterprise softwareEnterprise SaaSAI productsDeveloper tools
Skills:Cross-functional collaborationTechnical curiosityStorytellingStrategic thinkingDriving execution
Tech Stack:AIAPIsIntegrationsSDKsDeveloper toolsData platformsWorkflows

Company Brief

Benchling
Provides a cloud-based R&D Cloud and laboratory informatics platform that centralizes scientific data, streamlines experiments, and accelerates biotechnology and life-science research and development for biotech, pharma, and academic teams.
Industry: Biotech
Company Size: Large (251 to 1,000 employees)
Revenue: USD 100M to 250M
Growth: Scaleup
Valuation: Unicorn (USD 1B+)
Funding: Series E+
Headquarters: San Francisco, United States
Founded: 2012
Glassdoor
Glassdoor: 3.5
WebsiteLinkedInGlassdoor