Senior Creative Strategist, Brand Strategy & Management

Salesforce
Chicago, Seattle
Workplace: HybridFull timeUSD 143,400 - 216,900 annuallyFunction: Strategy & Corporate DevelopmentExperience: 8+ yearsEducation: bachelorsSkills: ["Storytelling","Influence","Relationship-building","Presentation","Research synthesis"]

Lead the end-to-end creative strategy lifecycle by connecting audience and market insights to compelling creative work. Own the continuous loop of insight gathering, strategy development, on-brief alignment, and pre-market/in-market validation testing to optimize performance and prove ROI. Monitor competition to sharpen brand voice, collaborate across brand strategy/management and campaign teams, and advocate for brand excellence across Salesforce’s global marketing org.

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FursaFursa
Salesforce
Salesforce
6 days ago

Senior Creative Strategist, Brand Strategy & Management

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Last checked: 21 hours agoStatus: Live

Job Summary

Lead the end-to-end creative strategy lifecycle by connecting audience and market insights to compelling creative work. Own the continuous loop of insight gathering, strategy development, on-brief alignment, and pre-market/in-market validation testing to optimize performance and prove ROI. Monitor competition to sharpen brand voice, collaborate across brand strategy/management and campaign teams, and advocate for brand excellence across Salesforce’s global marketing org.
Location: Chicago, Seattle
Workplace: Hybrid
Employment Type: Full time
Job Function: Strategy & Corporate Development
Seniority: Mid level

Key Responsibilities

  • •Own the end-to-end creative lifecycle, managing the insights-to-strategy loop and ensuring the work stays on-brief through creative collaboration.
  • •Spearhead insight and data gathering to understand audience perception, needs, and what the market thinks at any given time.
  • •Differentiate the brand by monitoring the competitive landscape and establishing a distinct brand voice.
  • •Translate data into actionable creative strategies and briefs across advertising, sports partnerships, internal campaigns, and major events.
  • •Lead creative validation testing (pre-market and in-market) with vendors and internal teams to optimize concepts and prove ROI.

Pay and Benefits

Salary: USD 143,400 - 216,900 annually
Perks:Time OffHealth InsuranceDentalVisionParental LeaveLife InsuranceDisability Insurance401kEquity

Key Requirements

  • •8+ years of experience in creative strategy, brand planning, or creative insights/research roles, including at least 3 years in B2B tech or large-scale global brands.
  • •Expertise across multiple creative disciplines including advertising, sports partnerships, experiential/events, and internal communications.
  • •Strong portfolio of creative briefs and strategies tied to measurable business impact and award-winning work.
  • •Strong qualitative and quantitative research skills, including gathering data, uncovering market perceptions, and synthesizing insights into clear strategic narratives.
  • •BA/BS required; MBA a plus.
Experience:8+ yearsB2B techGlobal brands
Education:Bachelor's
Skills:StorytellingInfluenceRelationship-buildingPresentationResearch synthesis

Company Brief

Salesforce
Provides a leading cloud-based customer relationship management (CRM) platform with sales, service, marketing, analytics, and integration tools that empower businesses to manage customer relationships and digital transformation at scale.
Industry: SaaS
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: San Francisco, United States
Founded: 1999
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