eCRM Executive

GMG
Dubai
Workplace: OnsiteFull timeFunction: Marketing & GrowthSkills: ["Communication","Collaboration","Organization","Attention to detail","Problem-solving"]

Drive CRM performance across lifecycle touchpoints to maximize revenue, retention, and automation excellence. Execute end-to-end CRM campaigns across email, push, in-app, and WhatsApp; translate briefs into actionable tasks for creative teams; own calendar alignment with brand/ecommerce and deliver data-driven improvements with weekly/monthly reports.

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FursaFursa
GMG
GMG
3 months ago

eCRM Executive

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Source: Company careers pageValidated by: Fursa AI
Last checked: 5 hours agoStatus: Live

Job Summary

Drive CRM performance across lifecycle touchpoints to maximize revenue, retention, and automation excellence. Execute end-to-end CRM campaigns across email, push, in-app, and WhatsApp; translate briefs into actionable tasks for creative teams; own calendar alignment with brand/ecommerce and deliver data-driven improvements with weekly/monthly reports.
Location: Dubai
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth

Key Responsibilities

  • •Build, QA, and deploy campaigns (BAU, promotional, and automated journeys) across email, push, in-app, and WhatsAPP.
  • •Translate strategic direction into execution-ready tasks and content briefs.
  • •Manage campaign calendar updates, ensuring alignment with brand and ecommerce teams.
  • •Ensure content accuracy, personalization, and adherence to brand guidelines.
  • •Support A/B testing within Automated Lifecycle and BAU campaigns.

Key Requirements

  • •Basic working knowledge of CRM platforms (MoEngage, Braze, Salesforce, or similar).
  • •Understanding of lifecycle marketing and campaign execution.
  • •Comfortable working with campaign data and generating basic reports.
  • •Strong organizational skills to handle multiple campaign tasks at once.
  • •Good communication and collaboration skills.
Experience:MarketingCrmEcommerce
Skills:CommunicationCollaborationOrganizationAttention to detailProblem-solving
Languages:English
Tech Stack:MoEngageBrazeSalesforce

Company Brief

GMG
GMG (Gulf Marketing Group) is a global well-being company that retails, distributes and manufactures consumer, sports, health & beauty, food and home brands across MENA, SEA and Hong Kong, operating retail stores, distribution and manufacturing divisions.
Industry: Conglomerates & Holding Companies
Company Size: Enterprise (1,001+ employees)
Growth: Established Company
Headquarters: Dubai, United Arab Emirates
Founded: 1977
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