Marketing Strategy & Operations Manager

Notion Labs
San Francisco, New York
Workplace: HybridFull timeUSD 150,000 - 190,000 annuallyFunction: Business OperationsExperience: 3+ yearsSkills: ["Cross-functional collaboration","Analytical thinking","Process improvement"]

Own end-to-end campaign operations and lead routing for marketing programs, ensuring templates, QA, deliverability, and execution run with speed and quality. Manage SFDC campaign configuration and data hygiene, build and optimize Marketo/Customer.io/SFDC campaigns, and monitor MQL/MQA volumes and handoff performance. Partner across Marketing, SDR leadership, RevOps, and agency teams across EMEA and AMER to build scalable processes that improve pipeline throughput and campaign quality.

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FursaFursa
Notion Labs
Notion Labs
6 hours ago

Marketing Strategy & Operations Manager

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Source: Company careers pageValidated by: Fursa AI
Last checked: 5 hours agoStatus: Live

Job Summary

Own end-to-end campaign operations and lead routing for marketing programs, ensuring templates, QA, deliverability, and execution run with speed and quality. Manage SFDC campaign configuration and data hygiene, build and optimize Marketo/Customer.io/SFDC campaigns, and monitor MQL/MQA volumes and handoff performance. Partner across Marketing, SDR leadership, RevOps, and agency teams across EMEA and AMER to build scalable processes that improve pipeline throughput and campaign quality.
Location: San Francisco, New York
Workplace: Hybrid
Employment Type: Full time
Job Function: Business Operations

Key Responsibilities

  • •Establish and maintain campaign templates, standardized QA processes, and reusable campaign architecture in Marketo, customer.io, and SFDC.
  • •Own SFDC campaign configuration, including campaign member status designations, naming conventions, and data hygiene standards.
  • •Build, test, and launch campaigns end-to-end across marketing platforms and SFDC, optimizing for speed and quality.
  • •Manage email deliverability, sender reputation, privacy regulations, and opt-out requirements to grow the EMEA marketable database.
  • •Define MQL/MQA routing rules, debug routing issues, and monitor volumes, conversion rates, and system health to ensure leads reach the right reps with minimal manual intervention.

Pay and Benefits

Salary: USD 150,000 - 190,000 annually

Key Requirements

  • •3+ years in marketing operations at a high-growth SaaS company with hands-on experience in lead management and campaign execution.
  • •Deep working knowledge of marketing automation platforms (Marketo, Customer.io) and Salesforce, including routing rules, scoring models, and campaign architecture.
  • •Strong understanding of the lead lifecycle, including MQL definitions, lead routing, attribution, sales handoff, and funnel conversion mechanics.
  • •Ability to work cross-functionally with SDRs, Demand Gen, and RevOps and navigate stakeholder alignment across teams.
  • •Familiarity with email deliverability best practices and data privacy regulations.
Experience:3+ yearsHigh-growth SaaS
Skills:Cross-functional collaborationAnalytical thinkingProcess improvement
Tech Stack:MarketoCustomer.ioSalesforceSFDCHexTableauSQL

Company Brief

Notion Labs
Notion builds a customizable all-in-one workspace for notes, docs, databases, and collaboration, now adding AI-powered features and enterprise capabilities to serve teams and organizations worldwide.
Industry: Enterprise Software
Company Size: Large (251 to 1,000 employees)
Revenue: USD 500M to 1B
Growth: Scaleup
Valuation: Unicorn (USD 1B+)
Funding: Series C
Headquarters: San Francisco, United States
Founded: 2016
Glassdoor
Glassdoor: 4.5
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