SEO Copywriter, Salt Lake City, UT

Western Governors University
Salt Lake City
Workplace: OnsiteFull timeUSD 56,500 - 84,700 annuallyFunction: Content & Editorial (Writing/Editing)Skills: ["Communication","Presentation skills","Analytical thinking","Problem-solving","Project management"]

Create SEO-focused content for the WGU website, blog, and digital marketing channels while keeping a consistent brand voice. Write copy supporting marketing campaigns and enrollment initiatives, partner with marketing and enrollment stakeholders to shape content strategies, and collaborate with designers and creative teams on integrated assets. Apply SEO best practices and content performance insights to improve visibility and engagement, managing multiple projects with high quality and accuracy.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
Western Governors University
Western Governors University
23 hours ago

SEO Copywriter, Salt Lake City, UT

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 5 hours agoStatus: Live

Job Summary

Create SEO-focused content for the WGU website, blog, and digital marketing channels while keeping a consistent brand voice. Write copy supporting marketing campaigns and enrollment initiatives, partner with marketing and enrollment stakeholders to shape content strategies, and collaborate with designers and creative teams on integrated assets. Apply SEO best practices and content performance insights to improve visibility and engagement, managing multiple projects with high quality and accuracy.
Location: Salt Lake City
Workplace: Onsite
Employment Type: Full time
Job Function: Content & Editorial (Writing/Editing)

Key Responsibilities

  • •Create SEO-focused content for the WGU website, blog, and digital marketing channels while maintaining a consistent brand voice.
  • •Develop compelling copy supporting marketing campaigns, enrollment initiatives, and university objectives.
  • •Partner with internal stakeholders to understand business goals and translate them into content strategies.
  • •Collaborate with designers and creative teams to develop integrated marketing assets from briefs.
  • •Apply SEO best practices and content performance insights to improve search visibility and audience engagement.
Travel: Medium travel

Pay and Benefits

Salary: USD 56,500 - 84,700 annually
Perks:Health InsuranceDentalVisionRetirement SavingsPaid Leave

Key Requirements

  • •Exceptional writing, editing, and proofreading skills.
  • •Strong understanding of SEO principles, content optimization, and digital content strategy.
  • •Experience creating content that simplifies complex topics into engaging, audience-focused messaging.
  • •Ability to collaborate effectively with cross-functional teams and stakeholders.
  • •Portfolio or writing samples required.
Experience:Higher educationEducation technologyMission-driven brand
Skills:CommunicationPresentation skillsAnalytical thinkingProblem-solvingProject management
Tech Stack:Microsoft Office SuiteWordExcel

Eligibility

Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

Western Governors University
An accredited, nonprofit online university offering competency-based bachelor’s and master’s degree programs focused on workforce-relevant skills across business, IT, education, health, and nursing.
Industry: Education
Company Size: Enterprise (1,001+ employees)
Growth: Nonprofit & NGO
Headquarters: Salt Lake City, United States
Founded: 1997
WebsiteLinkedIn