Thales

6 days ago

Demand Creation Marketing Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 11 hours agoStatus: Live

Job Summary

Drive demand generation for the Thales Software Monetization business by owning the integrated demand-gen strategy and translating GTM plans into multi-channel marketing programs. Define ICPs, buyer personas, and target accounts; create campaigns for priority accounts; and lead ABM initiatives for new logo acquisition, cross-sell/upsell, and customer expansion. Measure and optimize performance, reporting results via SFDC and Power BI, while partnering closely with regional marketing, product marketing, agencies, and sales.

Location: United Kingdom

Workplace: Remote

Employment Type: Full time

Job Function: Marketing & Growth

Key Responsibilities

•Own the development, execution, measurement, and optimization of integrated demand generation strategy aligned to marketing and GTM goals.
•Translate GTM strategy into measurable regional demand generation plans in partnership with the Global Director of Regional Marketing.
•Define target audiences (ICP, buyer personas, and target accounts) aligned with solutions and products.
•Create and deliver account and segment marketing programs and ABM initiatives to support acquisition, cross-sell/upsell, and customer expansion.
•Track and report program results and metrics via SFDC and Power BI, and recommend innovative multi-channel demand-gen tactics for revenue growth.

Pay and Benefits

Perks:Health InsuranceCycle ToEmployee DiscountsPaid VolunteeringAnnual BonusEquityBuying Leave

Key Requirements

•5+ years of marketing experience in a technology-based organization.
•Demonstrated experience with Salesforce for campaign tracking and reporting.
•Experience developing demand generation plans to support business growth.
•Ability to market to B2B buyers across a variety of activation channels.
•Strong collaboration and communication skills working with cross-functional teams and leaders.

Experience:5+ yearsSaaS

Education:Bachelor's in Marketing, Communications, or related field (or equivalent work experience)

Skills:CollaborationCommunicationData-driven decision-makingInitiativeResourcefulness

Tech Stack:SalesforcePower BI6SenseDemandbase

Eligibility

Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

Thales

Designs and delivers advanced systems and services for aerospace, defence, security, and digital identity and cybersecurity markets, serving government and commercial customers worldwide.

Industry: Defense Technology

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Paris, France

Founded: 2000

Website LinkedIn

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Thales

6 days ago

Demand Creation Marketing Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 11 hours agoStatus: Live

Job Summary

Location: United Kingdom

Workplace: Remote

Employment Type: Full time

Job Function: Marketing & Growth

Key Responsibilities

•Own the development, execution, measurement, and optimization of integrated demand generation strategy aligned to marketing and GTM goals.
•Translate GTM strategy into measurable regional demand generation plans in partnership with the Global Director of Regional Marketing.
•Define target audiences (ICP, buyer personas, and target accounts) aligned with solutions and products.
•Create and deliver account and segment marketing programs and ABM initiatives to support acquisition, cross-sell/upsell, and customer expansion.
•Track and report program results and metrics via SFDC and Power BI, and recommend innovative multi-channel demand-gen tactics for revenue growth.

Pay and Benefits

Perks:Health InsuranceCycle ToEmployee DiscountsPaid VolunteeringAnnual BonusEquityBuying Leave

Key Requirements

•5+ years of marketing experience in a technology-based organization.
•Demonstrated experience with Salesforce for campaign tracking and reporting.
•Experience developing demand generation plans to support business growth.
•Ability to market to B2B buyers across a variety of activation channels.
•Strong collaboration and communication skills working with cross-functional teams and leaders.

Experience:5+ yearsSaaS

Education:Bachelor's in Marketing, Communications, or related field (or equivalent work experience)

Skills:CollaborationCommunicationData-driven decision-makingInitiativeResourcefulness

Tech Stack:SalesforcePower BI6SenseDemandbase

Eligibility

Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

Thales

Designs and delivers advanced systems and services for aerospace, defence, security, and digital identity and cybersecurity markets, serving government and commercial customers worldwide.

Industry: Defense Technology

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Paris, France

Founded: 2000

Website LinkedIn