Founding SDR - NA

doinstruct
Toronto
Workplace: HybridFull timeFunction: Entrepreneurship & Venture BuildingEducation: bachelorsSkills: ["Hunger","Fast learning","CRM discipline","Coachability","Ownership"]

Own early-stage outbound sales for AI-powered frontline training software in the US and Canada. You’ll qualify prospects in manufacturing, keep the CRM accurate, and learn through daily coaching with the founding AE. This junior SDR role focuses on turning first conversations into qualified meetings and building predictable pipeline using strategic outbound playbooks, while helping customers understand how the platform solves real onboarding and compliance challenges.

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doinstruct
doinstruct
1 day ago

Founding SDR - NA

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Last checked: 8 hours agoStatus: Live

Job Summary

Own early-stage outbound sales for AI-powered frontline training software in the US and Canada. You’ll qualify prospects in manufacturing, keep the CRM accurate, and learn through daily coaching with the founding AE. This junior SDR role focuses on turning first conversations into qualified meetings and building predictable pipeline using strategic outbound playbooks, while helping customers understand how the platform solves real onboarding and compliance challenges.
Location: Toronto
Workplace: Hybrid
Employment Type: Full time
Job Function: Entrepreneurship & Venture Building
Seniority: Entry level

Key Responsibilities

  • •Turn first conversations into qualified meetings and million-dollar deals for the sales team.
  • •Qualify manufacturing prospects so the founding AE can close the leads.
  • •Maintain an accurate CRM so pipeline reflects reality.
  • •Learn through daily coaching and improve week over week.
  • •Understand customer challenges and connect them to how the platform helps solve onboarding, training, and compliance needs.

Pay and Benefits

Perks:Gym MembershipLanguage CoursesMeal AllowancePension

Key Requirements

  • •Based in Toronto (Canada) and able to work in the office with Jonathan at least 3 days/week.
  • •A completed or nearly completed bachelor’s degree, or prior SDR/BDR stint.
  • •Evidence of strong work ethic and performance (e.g., demanding program, job held through school, competitive team).
  • •Be able to work in Canada without sponsorship.
  • •Fast learning and drive to turn AI-assisted tools into real qualified meetings.
Education:Bachelor's
Skills:HungerFast learningCRM disciplineCoachabilityOwnership

Eligibility

Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

doinstruct
Provides an AI-powered, multilingual compliance and frontline training SaaS that automates SOPs, onboarding, and audit-ready documentation for deskless workers across industries, improving safety, productivity and regulatory compliance.
Industry: Corporate Training
Company Size: Medium (51 to 250 employees)
Growth: Growth Stage Startup
Valuation: USD 50M to 100M
Funding: Series A
Headquarters: Berlin, Germany
Founded: 2021
Glassdoor
Glassdoor: 5.0
WebsiteLinkedInGlassdoor