InterSystems

3 weeks ago

Marketing Manager - South East Asia

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 3 hours agoStatus: Live

Job Summary

Develop and execute strategic marketing initiatives across Southeast Asia markets to drive brand awareness, customer engagement, and revenue growth. Own go-to-market planning for product launches, design integrated multi-channel campaigns, and create thought leadership content tailored to enterprise and technical audiences. Partner with regional sales, product, and corporate communications to align messaging and demand generation. Define KPIs, measure performance using Hubspot and analytics, optimize campaigns, and manage budgets, vendors, and events.

Location: Singapore

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Develop comprehensive marketing plans aligned with corporate and local growth objectives, product strategy, and regional priorities.
•Lead go-to-market planning for product launches, feature releases, and strategic initiatives.
•Design and execute multi-channel integrated campaigns (digital, content, events, paid media, ABM, social) with consistent brand messaging across touchpoints.
•Oversee creation of marketing assets (white papers, case studies, blogs, videos, webinars, executive presentations) and maintain messaging across web, campaigns, collateral, and email communications.
•Define KPIs, monitor and analyze campaign performance using Hubspot and analytics tools, generate insights for optimization, and manage budgets and vendor relationships.

Key Requirements

•Marketing or business degree and 10+ years of experience in comparable marketing roles, ideally for software technology marketing communications.
•Strong understanding of digital marketing, demand generation, and marketing automation.
•Ability to translate technical concepts into clear, customer-focused messaging.
•Proven experience executing integrated marketing campaigns/programs with performance reporting and managing marketing agency relationships.
•Excellent cross-functional collaboration, stakeholder management, analytical mindset, and strong project management/organizational skills.

Experience:10+ yearsB2B technology marketingSoftware technology

Education:Bachelor's

Skills:Goal-orientedProblem-solvingCross-functional collaborationStakeholder managementAnalytical mindset

Languages:English

Tech Stack:Hubspot

Company Brief

InterSystems

Develops database management, interoperability, and analytics platforms—particularly for healthcare and financial services. Known for products like Caché, Ensemble, HealthShare and the InterSystems IRIS data platform enabling integrated data management and real-time applications.

Industry: Data Infrastructure

Company Size: Enterprise (1,001+ employees)

Growth: Established Company

Headquarters: Cambridge, United States

Founded: 1978

Website LinkedIn

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InterSystems

3 weeks ago

Marketing Manager - South East Asia

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 3 hours agoStatus: Live

Job Summary

Location: Singapore

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Develop comprehensive marketing plans aligned with corporate and local growth objectives, product strategy, and regional priorities.
•Lead go-to-market planning for product launches, feature releases, and strategic initiatives.
•Design and execute multi-channel integrated campaigns (digital, content, events, paid media, ABM, social) with consistent brand messaging across touchpoints.
•Oversee creation of marketing assets (white papers, case studies, blogs, videos, webinars, executive presentations) and maintain messaging across web, campaigns, collateral, and email communications.
•Define KPIs, monitor and analyze campaign performance using Hubspot and analytics tools, generate insights for optimization, and manage budgets and vendor relationships.

Key Requirements

•Marketing or business degree and 10+ years of experience in comparable marketing roles, ideally for software technology marketing communications.
•Strong understanding of digital marketing, demand generation, and marketing automation.
•Ability to translate technical concepts into clear, customer-focused messaging.
•Proven experience executing integrated marketing campaigns/programs with performance reporting and managing marketing agency relationships.
•Excellent cross-functional collaboration, stakeholder management, analytical mindset, and strong project management/organizational skills.

Experience:10+ yearsB2B technology marketingSoftware technology

Education:Bachelor's

Skills:Goal-orientedProblem-solvingCross-functional collaborationStakeholder managementAnalytical mindset

Languages:English

Tech Stack:Hubspot

Company Brief

InterSystems

Industry: Data Infrastructure

Company Size: Enterprise (1,001+ employees)

Growth: Established Company

Headquarters: Cambridge, United States

Founded: 1978

Website LinkedIn