Engineering Manager, Ads Signals & Targeting

Netflix
New York
Workplace: OnsiteFull timeUSD 436,000 - 791,000 annuallyFunction: Software EngineeringExperience: 10+ yearsSkills: ["Leadership","Communication","Strategic thinking","Analytical thinking","Navigating ambiguity"]

Lead the Ads Signals & Targeting engineering org to evolve core signals and targeting platforms powering Netflix Ads. Own high-throughput, low-latency services that enrich ad requests in real time, and shape how first-party and partner signals drive targeting, optimization, and measurement. Partner closely with ML teams to build interest and lookalike models, deliver advertiser brand safety, and build strong execution through hiring and developing a high-performing team.

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FursaFursa
Netflix
Netflix
4 months ago

Engineering Manager, Ads Signals & Targeting

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Source: Company careers pageValidated by: Fursa AI
Last checked: 14 hours agoStatus: Live

Job Summary

Lead the Ads Signals & Targeting engineering org to evolve core signals and targeting platforms powering Netflix Ads. Own high-throughput, low-latency services that enrich ad requests in real time, and shape how first-party and partner signals drive targeting, optimization, and measurement. Partner closely with ML teams to build interest and lookalike models, deliver advertiser brand safety, and build strong execution through hiring and developing a high-performing team.
Location: New York
Workplace: Onsite
Employment Type: Full time
Job Function: Software Engineering
Seniority: Manager level

Key Responsibilities

  • •Own core signals and targeting systems powering relevant ads for Netflix members.
  • •Partner with ML teams to build interest, lookalike, and expansion models and bring them into production.
  • •Build and scale high-scale, low-latency services that enrich every ad request in real time.
  • •Shape activation of first-party and partner signals for targeting, optimization, and measurement.
  • •Create and grow a high-performing team by hiring, retaining, and developing talent while driving focus and execution excellence.

Pay and Benefits

Salary: USD 436,000 - 791,000 annually
Equity and Bonus:Equity
Perks:Health Insurance401kEquityDisability ProgramsLife InsurancePaid LeaveFlexible Time

Key Requirements

  • •Proven experience leading teams building and operating high-throughput, low-latency distributed systems for ads targeting or similarly demanding domains.
  • •Hands-on experience with signal services for real-time and batch ad request enrichment.
  • •Strong familiarity with contextual and profile-based signals and their use for audience and contextual targeting.
  • •Experience designing and managing signals registration, governance, and curation frameworks.
  • •3+ years of management experience and 10+ years total experience, delivering complex platform initiatives with a product mindset and cross-functional stakeholders.
Experience:10+ yearsAdvertisingAds targetingMachine learningConnected TVDistributed systems
Skills:LeadershipCommunicationStrategic thinkingAnalytical thinkingNavigating ambiguity
Tech Stack:Distributed systemsLow-latency servicesReal-time data integrationBatch data integrationSignals registrationGovernance frameworksAudience and contextual targetingLookalike models

Company Brief

Netflix
Global subscription streaming service that produces and distributes movies, TV series, and games across multiple devices, operating worldwide with extensive original content and localized offerings.
Industry: Streaming Platforms
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Los Gatos, United States
Founded: 1997
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