Director de Experiencia Digital y Diseno

Zurich Insurance
Bogotá
Full timeFunction: Executive & General ManagementExperience: 5-6 yearsEducation: bachelorsSkills: ["Customer experience","Service design","Transformación digital","Innovación","Análisis de comportamientos"]

Define and lead the company’s digital experience vision, ensuring consistent experiences across all digital channels. Translate customer and user needs into business digital solutions, drive UX strategy across products and channels, and prioritize initiatives by impact on satisfaction, conversion, adoption, and efficiency. Lead digital transformation design plans, research user needs, analyze customer behaviors and opportunities, and measure outcomes using NPS, CSAT, CES and digital metrics.

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Zurich Insurance
Zurich Insurance
5 hours ago

Director de Experiencia Digital y Diseno

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Source: Company careers pageValidated by: Fursa AI
Last checked: 5 hours agoStatus: Live

Job Summary

Define and lead the company’s digital experience vision, ensuring consistent experiences across all digital channels. Translate customer and user needs into business digital solutions, drive UX strategy across products and channels, and prioritize initiatives by impact on satisfaction, conversion, adoption, and efficiency. Lead digital transformation design plans, research user needs, analyze customer behaviors and opportunities, and measure outcomes using NPS, CSAT, CES and digital metrics.
Location: Bogotá
Employment Type: Full time
Job Function: Executive & General Management
Seniority: Director level

Key Responsibilities

  • •Definir la visión de experiencia digital de la compañía y asegurar una experiencia consistente en todos los canales digitales.
  • •Liderar la estrategia UX en productos y canales digitales, convirtiendo necesidades de clientes y usuarios en soluciones digitales de negocio.
  • •Liderar el diseño, implementación y monitoreo del plan de transformación digital a corto, mediano y largo plazo.
  • •Investigar usuarios y analizar comportamientos, pain points y oportunidades para mejorar servicios digitales.
  • •Medir y monitorear iniciativas con NPS, CSAT, CES y otras métricas digitales, y colaborar con áreas como TI, comercial, operaciones y proyectos.

Key Requirements

  • •5-6 años de experiencia general.
  • •Formación profesional en diseño (Diseño Industrial y/o Diseño Gráfico) o Ingeniería de Sistemas o Ingeniería Industrial.
  • •Experiencia en customer experience y service design para desarrollar servicios digitales.
  • •Conocimiento de transformación digital e innovación.
  • •Capacidad para liderar el diseño y seguimiento de iniciativas dentro de metodologías customer centricity.
Experience:5-6 years
Education:Bachelor's in Diseño Industrial, Diseño Gráfico, Ingeniería de Sistemas, Ingeniería Industrial
Skills:Customer experienceService designTransformación digitalInnovaciónAnálisis de comportamientos
Tech Stack:NPSCSATCES

Company Brief

Zurich Insurance
Zurich Insurance Group is a global insurance company offering a wide range of general insurance and life insurance products and services to individuals, small businesses and large corporations across multiple markets worldwide.
Industry: Insurance
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Zurich, Switzerland
Founded: 1872
Glassdoor
Glassdoor: 3.7
WebsiteLinkedIn