PR KOL Specialist - APAC

Binance
Asia, India, South Korea, Japan
Workplace: HybridFull timeFunction: Communications, PR & CommunitySkills: ["Communication","Interpersonal skills","Presentational","Proactive","Detail-oriented"]

Fresh graduate or final-year student joins a fast-paced crypto PR team to build and maintain relationships with KOLs, coordinate events, manage communications during sensitive situations, and report on KOL activities. You’ll be the brand face at events, collaborate with cross-functional teams, and help align KOL strategies with PR goals in the APAC region.

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FursaFursa
Binance
Binance
7 months ago

PR KOL Specialist - APAC

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Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 21 hours agoStatus: Live

Job Summary

Fresh graduate or final-year student joins a fast-paced crypto PR team to build and maintain relationships with KOLs, coordinate events, manage communications during sensitive situations, and report on KOL activities. You’ll be the brand face at events, collaborate with cross-functional teams, and help align KOL strategies with PR goals in the APAC region.
Location: Asia, India, South Korea, Japan
Workplace: Hybrid
Employment Type: Full time
Job Function: Communications, PR & Community
Seniority: Entry level

Key Responsibilities

  • •Assist in identifying and engaging KOLs aligned with our brand values.
  • •Support the PR team in organizing and attending KOL events, meetings, and networking activities.
  • •Act as a liaison between the company and KOLs, ensuring timely and professional communication.
  • •Help manage crisis communications and support resolution efforts with KOLs during sensitive situations.
  • •Prepare and deliver clear, concise updates and reports on KOL activities and public sentiment.

Pay and Benefits

Perks:Remote Work

Key Requirements

  • •Recent graduate or final-year student in Communications, Marketing, Public Relations, or related fields.
  • •Fluency in English is required to coordinate with overseas partners and stakeholders; additional languages are a plus.
  • •Strong interpersonal skills with ability to build rapport and maintain professional relationships.
  • •Presentable, confident, and comfortable attending events and engaging with influencers.
  • •Proactive, detail-oriented, and able to work effectively in a fast-paced environment.
Experience:CryptoBlockchainInfluencer marketing
Skills:CommunicationInterpersonal skillsPresentationalProactiveDetail-oriented
Languages:English

Company Brief

Binance
Operates one of the world’s largest cryptocurrency exchanges, offering spot and derivatives trading, a native token (BNB), wallet services, staking, and a broad suite of crypto financial products and infrastructure.
Industry: Trading Platforms
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Established Company
Valuation: Unicorn (USD 1B+)
Funding: Bootstrapped
Headquarters: George Town, Cayman Islands
Founded: 2017
WebsiteLinkedIn