Plaid

1 month ago

Customer Marketing Associate

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 3 hours agoStatus: Live

Job Summary

Own the day-to-day delivery of customer marketing programs by managing customer story and asset workflows end-to-end, including case study intake, approvals, and reusable advocacy materials. Partner closely with Sales, Account Management, Demand Gen, Product Marketing, and Lifecycle teams to embed customer proof in campaigns, ABM plays, and nurture programs. Also drive review-site presence (G2/Capterra) and use performance data to optimize program impact and reporting.

Location: San Francisco, Raleigh, New York

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Own the customer case study process end-to-end, from identifying candidates and developing narratives to managing approvals and distributing assets.
•Maintain the customer logo library and reference database, ensuring content is current, permissioned, and organized.
•Produce reusable advocacy assets (written stories, video, testimonials) for campaigns, sales decks, events, and paid programs.
•Partner with Sales and Account Management to track deals, customer milestones, and expansion opportunities; support late-stage sales by surfacing the right customer proof.
•Drive review-site presence on G2 and Capterra and monitor ratings/sentiment to inform ongoing optimization and reporting.

Pay and Benefits

Salary: USD 104,232 - 136,800 annually

Equity and Bonus:Equity

Perks:Health InsuranceDentalVision401k

Key Requirements

•3–5 years of experience in B2B marketing, customer marketing, content marketing, or a related field.
•Strong project management skills to juggle multiple workstreams, stakeholders, and deadlines.
•Excellent written communication skills to translate customer outcomes into compelling narratives.
•Experience working cross-functionally with Sales, Account Management, or Customer Success.
•Comfortable using data to evaluate program performance and inform optimization.

Experience:3-5 yearsB2BCustomer marketingContent marketingB2B SaaSFintech

Skills:Written communicationProject managementCross-functional collaborationStakeholder managementDetail-oriented

Tech Stack:SalesforceG2Capterra

Company Brief

Plaid

Provides APIs that enable applications to connect with users’ bank accounts, verify financial data, and power payment and account verification workflows for fintechs and financial services companies.

Industry: Fintech Infrastructure

Company Size: Enterprise (1,001+ employees)

Growth: Scaleup

Valuation: Unicorn (USD 1B+)

Funding: Series D

Headquarters: San Francisco, United States

Founded: 2013

Website LinkedIn

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Plaid

1 month ago

Customer Marketing Associate

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 3 hours agoStatus: Live

Job Summary

Location: San Francisco, Raleigh, New York

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Own the customer case study process end-to-end, from identifying candidates and developing narratives to managing approvals and distributing assets.
•Maintain the customer logo library and reference database, ensuring content is current, permissioned, and organized.
•Produce reusable advocacy assets (written stories, video, testimonials) for campaigns, sales decks, events, and paid programs.
•Partner with Sales and Account Management to track deals, customer milestones, and expansion opportunities; support late-stage sales by surfacing the right customer proof.
•Drive review-site presence on G2 and Capterra and monitor ratings/sentiment to inform ongoing optimization and reporting.

Pay and Benefits

Salary: USD 104,232 - 136,800 annually

Equity and Bonus:Equity

Perks:Health InsuranceDentalVision401k

Key Requirements

•3–5 years of experience in B2B marketing, customer marketing, content marketing, or a related field.
•Strong project management skills to juggle multiple workstreams, stakeholders, and deadlines.
•Excellent written communication skills to translate customer outcomes into compelling narratives.
•Experience working cross-functionally with Sales, Account Management, or Customer Success.
•Comfortable using data to evaluate program performance and inform optimization.

Experience:3-5 yearsB2BCustomer marketingContent marketingB2B SaaSFintech

Skills:Written communicationProject managementCross-functional collaborationStakeholder managementDetail-oriented

Tech Stack:SalesforceG2Capterra

Company Brief

Plaid

Industry: Fintech Infrastructure

Company Size: Enterprise (1,001+ employees)

Growth: Scaleup

Valuation: Unicorn (USD 1B+)

Funding: Series D

Headquarters: San Francisco, United States

Founded: 2013

Website LinkedIn