Enterprise Integrated Campaign Manager

Anthropic
San Francisco, New York
Workplace: HybridFull timeUSD 255,000 - 255,000 annuallyFunction: Solutions Engineering & Sales EngineeringEducation: bachelorsSkills: ["Analytical skills","Project management","Cross-functional collaboration","Data-driven optimization","Budgeting discipline"]

Own integrated, full-funnel Enterprise marketing campaigns that drive demand, adoption, and expansion across strategic segments. Build scalable campaign frameworks connecting digital programs, content, events, and ABM into cohesive buyer journeys, partnering closely with Sales, Field Marketing, Product Marketing, Partner Marketing, and Digital teams. Design campaign programs (e.g., nurture streams, webinars, executive engagement, ABM activations), optimize measurement and attribution/ROI reporting, manage budgets and partners, and continuously improve based on post-campaign analysis.

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Anthropic
Anthropic
3 days ago

Enterprise Integrated Campaign Manager

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Job Summary

Own integrated, full-funnel Enterprise marketing campaigns that drive demand, adoption, and expansion across strategic segments. Build scalable campaign frameworks connecting digital programs, content, events, and ABM into cohesive buyer journeys, partnering closely with Sales, Field Marketing, Product Marketing, Partner Marketing, and Digital teams. Design campaign programs (e.g., nurture streams, webinars, executive engagement, ABM activations), optimize measurement and attribution/ROI reporting, manage budgets and partners, and continuously improve based on post-campaign analysis.
Location: San Francisco, New York
Workplace: Hybrid
Employment Type: Full time
Job Function: Solutions Engineering & Sales Engineering
Seniority: Mid level

Key Responsibilities

  • •Design and lead integrated campaigns across customer segments, building scalable frameworks connecting digital, events, content, and ABM channels into buyer journeys.
  • •Drive full-funnel Enterprise initiatives across industries and segments, tailoring motions for complex buying committees and enterprise purchasing behaviors.
  • •Create and run campaign programs such as thought leadership, digital nurture streams, webinar series, executive engagement programs, and ABM activations.
  • •Partner with Field Marketing and cross-functional teams to align programs with territory and account goals and ensure consistent messaging with Product/Marketing teams.
  • •Optimize measurement frameworks (lead scoring, attribution, ROI reporting) and manage resources, budgets, and post-campaign continuous improvement.
Travel: High travel

Pay and Benefits

Salary: USD 255,000 annually
Perks:Parental Leave

Key Requirements

  • •Demonstrate deep understanding of B2B enterprise sales cycles and buying processes from software companies.
  • •Track record building and scaling integrated campaign programs spanning digital, events, content, and ABM.
  • •Strong analytical skills and a data-driven approach to campaign optimization, attribution, and ROI.
  • •Proven success contributing to demand, adoption, and revenue goals through integrated marketing initiatives.
  • •Strong project management and budgeting/financial management for complex, multi-channel campaigns and substantial budgets.
Experience:B2BEnterprise softwareAccount-based marketing (ABM)Demand generationIntegrated marketing
Education:Bachelor's
Skills:Analytical skillsProject managementCross-functional collaborationData-driven optimizationBudgeting discipline
Tech Stack:MarketoSalesforce6senseDemandbaseAI/ML

Eligibility

Work Authorization:Sponsorship available.

Company Brief

Anthropic
Develops large-scale AI systems and safety research to create reliable, steerable, and interpretable AI assistants and models for commercial and research applications.
Industry: AI & Machine Learning
Company Size: Enterprise (1,001+ employees)
Growth: Scaleup
Valuation: Unicorn (USD 1B+)
Funding: Series C
Headquarters: San Francisco, United States
Founded: 2021
WebsiteLinkedIn