Aveva

4 weeks ago

Customer Engagement Marketing Manager, Central and Eastern Europe

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 1 hour agoStatus: Live

Job Summary

Lead customer engagement initiatives for Central and Eastern Europe, driving integrated online/offline campaigns, upsell/cross-sell, events and a customer community to enhance retention and revenue growth.

Location: Frankfurt

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Key Responsibilities

•Develop the customer engagement strategy for the local market and develop close understand and relationships with our customers.
•Work with global performance and content team to develop and execute integrated and targeted upsell and cross sell campaigns for existing customers to influence pipeline, increase customer lifetime value, and reincluding optimizing campaign performance.
•Organise and promote events in your local area in accordance with the local marketing plan and priorities
•Oversee strategic customer communications to enhance customer engagement and satisfaction, keeping them aware of the latest technology advancements and benefits, whilst ensuring consistent messaging and branding across all communication channels.
•Establish and nurture a customer user community for knowledge-sharing and collaboration, using both online and offline channels, and including monitoring and enhance community engagement.

Key Requirements

•Fluency in German and English (C1/C2)
•5+ years of marketing experience with a focus on customer engagement
•Strong project management and analytical abilities
•Excellent communication and C-level influencing skills
•Marketing campaign management

Experience:5+ yearsIndustrial softwareB2bManufacturingEnergyInfrastructure

Skills:CommunicationLeadershipCollaborationAnalyticalStakeholder management

Certifications:ITSMA certified

Languages:GermanEnglish

Tech Stack:ITSMAABMMarketing automationDigital campaigns

Company Brief

Aveva

Provides industrial software for engineering, design, and information management across industries including oil & gas, manufacturing, and utilities. Delivers solutions for digital transformation, asset performance, and operations optimization.

Industry: Industrial Automation

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Cambridge, United Kingdom

Founded: 1967

Glassdoor: 3.6

Website LinkedIn

Loading job details...

Preparing the role view and application actions.

Aveva

4 weeks ago

Customer Engagement Marketing Manager, Central and Eastern Europe

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 1 hour agoStatus: Live

Job Summary

Location: Frankfurt

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Key Responsibilities

•Develop the customer engagement strategy for the local market and develop close understand and relationships with our customers.
•Work with global performance and content team to develop and execute integrated and targeted upsell and cross sell campaigns for existing customers to influence pipeline, increase customer lifetime value, and reincluding optimizing campaign performance.
•Organise and promote events in your local area in accordance with the local marketing plan and priorities
•Oversee strategic customer communications to enhance customer engagement and satisfaction, keeping them aware of the latest technology advancements and benefits, whilst ensuring consistent messaging and branding across all communication channels.
•Establish and nurture a customer user community for knowledge-sharing and collaboration, using both online and offline channels, and including monitoring and enhance community engagement.

Key Requirements

•Fluency in German and English (C1/C2)
•5+ years of marketing experience with a focus on customer engagement
•Strong project management and analytical abilities
•Excellent communication and C-level influencing skills
•Marketing campaign management

Experience:5+ yearsIndustrial softwareB2bManufacturingEnergyInfrastructure

Skills:CommunicationLeadershipCollaborationAnalyticalStakeholder management

Certifications:ITSMA certified

Languages:GermanEnglish

Tech Stack:ITSMAABMMarketing automationDigital campaigns

Company Brief

Aveva

Industry: Industrial Automation

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Cambridge, United Kingdom

Founded: 1967

Glassdoor: 3.6

Website LinkedIn