Later

2 months ago

VP, Creator Growth (SLG)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 4 hours agoStatus: Live

Job Summary

Senior, high-visibility leader responsible for defining and executing the creator SLG sales-led growth strategy. Own end-to-end acquisition, activation, and retention programs for affiliate creators, build GTM infrastructure, and collaborate with Sales, Product, and Later Influence to scale creator partnerships across Later Influence and Mavely.

Location: United States

Workplace: Remote

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Sr. Director level

Key Responsibilities

•Own the creator SLG strategy end to end, defining the acquisition model, segmentation approach, and channel mix for affiliate creator growth across Later Influence and Mavely.
•Set the annual and quarterly GTM plan for creator SLG acquisition with goals, resource requirements, and success metrics aligned to revenue targets.
•Define the creator journey from initial outreach through activation and build programs where sales-assisted motions outperform self-serve.
•Partner with Sales leadership to design creator-facing value propositions, pitch materials, and acquisition playbooks for a repeatable motion at scale.
•Build and run full-funnel creator acquisition campaigns spanning outbound, events, social, partnerships, and targeted paid; optimize for sign-ups, activation, and first-transaction milestones.

Pay and Benefits

Salary: USD 200,000 - 275,000 annually

Perks:Remote Work

Key Requirements

•8+ years of experience in creator marketing, growth marketing, or GTM roles with direct responsibility for acquisition at scale.
•Background at a social media platform, creator economy company, or affiliate/influencer marketing business.
•Proven track record of building and leading sales-led or sales-assisted growth programs that drove measurable creator or partner acquisition outcomes.
•Experience partnering closely with Sales teams, including building GTM playbooks, creating sales enablement materials, and aligning marketing programs to pipeline goals.
•Strong data orientation: you set up measurement frameworks, define success metrics, and use performance data to make fast decisions and reallocate investment.

Experience:8+ yearsCreator marketingGrowth marketingAffiliate marketing

Skills:LeadershipStrategic thinkingCommunicationData-drivenCollaboration

Languages:English

Company Brief

Later

Provides a visual social media planning, scheduling, and analytics platform that helps brands, creators, and agencies manage Instagram, TikTok, and other social channels. Offers content calendar, media library, and performance insights to streamline social publishing workflows.

Industry: SaaS

Company Size: Medium (51 to 250 employees)

Growth: Growth Stage Startup

Funding: Series A

Headquarters: Vancouver, Canada

Founded: 2014

Website

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Later

2 months ago

VP, Creator Growth (SLG)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 4 hours agoStatus: Live

Job Summary

Location: United States

Workplace: Remote

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Sr. Director level

Key Responsibilities

•Own the creator SLG strategy end to end, defining the acquisition model, segmentation approach, and channel mix for affiliate creator growth across Later Influence and Mavely.
•Set the annual and quarterly GTM plan for creator SLG acquisition with goals, resource requirements, and success metrics aligned to revenue targets.
•Define the creator journey from initial outreach through activation and build programs where sales-assisted motions outperform self-serve.
•Partner with Sales leadership to design creator-facing value propositions, pitch materials, and acquisition playbooks for a repeatable motion at scale.
•Build and run full-funnel creator acquisition campaigns spanning outbound, events, social, partnerships, and targeted paid; optimize for sign-ups, activation, and first-transaction milestones.

Pay and Benefits

Salary: USD 200,000 - 275,000 annually

Perks:Remote Work

Key Requirements

•8+ years of experience in creator marketing, growth marketing, or GTM roles with direct responsibility for acquisition at scale.
•Background at a social media platform, creator economy company, or affiliate/influencer marketing business.
•Proven track record of building and leading sales-led or sales-assisted growth programs that drove measurable creator or partner acquisition outcomes.
•Experience partnering closely with Sales teams, including building GTM playbooks, creating sales enablement materials, and aligning marketing programs to pipeline goals.
•Strong data orientation: you set up measurement frameworks, define success metrics, and use performance data to make fast decisions and reallocate investment.

Experience:8+ yearsCreator marketingGrowth marketingAffiliate marketing

Skills:LeadershipStrategic thinkingCommunicationData-drivenCollaboration

Languages:English

Company Brief

Later

Industry: SaaS

Company Size: Medium (51 to 250 employees)

Growth: Growth Stage Startup

Funding: Series A

Headquarters: Vancouver, Canada

Founded: 2014

Website