Regional Marketing Manager, Brazil

Atlassian
Americas
Workplace: RemoteFull timeFunction: Marketing & GrowthExperience: 6-7 yearsSkills: ["Communication","Leadership","Problem-solving","Collaboration","Storytelling"]

Lead the regional marketing strategy for LATAM with a primary focus on Brazil. Own pipeline generation and cross-functional collaboration, leveraging AI to optimize campaigns, translate global narratives into local proof points, and drive regional program success through sales alignment and data-driven decisions.

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Atlassian
Atlassian
2 months ago

Regional Marketing Manager, Brazil

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Last checked: 5 hours agoStatus: Live

Job Summary

Lead the regional marketing strategy for LATAM with a primary focus on Brazil. Own pipeline generation and cross-functional collaboration, leveraging AI to optimize campaigns, translate global narratives into local proof points, and drive regional program success through sales alignment and data-driven decisions.
Location: Americas
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Own a regional pipeline target and be directly accountable for generating and accelerating pipeline for the sales team in LATAM
  • •Diagnose performance gaps — when the region is behind, you own figuring out why and recommending the change in approach
  • •Bring Atlassian's AI and platform transformation story to life in-market — translating global narratives into locally resonant proof points, customer stories, and campaign themes
  • •Build and execute the regional marketing strategy in close partnership with sales leadership
  • •Leverage AI tools to inform strategy, personalize at scale, and accelerate campaign development and performance analysis

Key Requirements

  • •6-7+ years in B2B marketing with a regional or market-level focus (field marketing, demand gen, or regional marketing)
  • •Experience generating pipeline for a sales organization — you've owned a number, built programs to hit it, and can speak to how your work directly created revenue opportunities
  • •Strong AI fluency — you actively use AI tools in your marketing workflow (content generation, audience insights, campaign optimization, analytics) and can articulate how AI changes the marketing playbook
  • •Genuine curiosity about how AI is transforming enterprise software and the ability to translate that into compelling marketing narratives
  • •Strong strategic thinking: you can diagnose a performance gap, build a hypothesis, and recommend a course of action
  • •Track record of influencing cross-functional teams — not just coordinating with them
  • •Self-starting tendencies with an ability to drive projects forward without waiting for permission
  • •Deep understanding of B2B buying cycles and how marketing motions map to pipeline stages
  • •Comfort with data: you use pipeline and campaign performance data to make decisions, not just report on them
  • •Experience with marketing automation and CRM (Salesforce & Marketo a plus)
  • •Brazilian Portuguese native essential
Experience:6-7 yearsB2BMarketingLATAMAISaaS
Skills:CommunicationLeadershipProblem-solvingCollaborationStorytelling
Languages:Portuguese
Tech Stack:SalesforceMarketoAIRovoAtlassian IntelligenceABMDemand gen

Company Brief

Atlassian
Atlassian develops collaboration and workflow software—Jira, Confluence, Trello, Loom and more—used by teams for project management, software development, and IT service management across enterprises worldwide.
Industry: Developer Tools
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Sydney, Australia
Founded: 2002
Glassdoor
Glassdoor: 3.1
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