Appdirect

2 months ago

Marketing Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 5 hours agoStatus: Live

Job Summary

Marketing Manager for a Portfolio Brand within AppDirect, translating BU strategy into integrated marketing plans and driving execution across digital, events, content, and enablement. Own product launches, GTM initiatives, and KPI measurement to optimize pipeline and revenue, while collaborating with cross-functional teams and external partners to maximize ROI.

Location: El Salvador

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Key Responsibilities

•Develop and execute integrated annual and quarterly marketing plans
•Own campaign strategy across digital, events, content, and enablement
•Lead product launches and go-to-market initiatives
•Establish campaign KPIs and measure performance against pipeline and revenue goals
•Translate business priorities into marketing programs with clear ROI expectations

Key Requirements

•5–7 years of B2B marketing experience, preferably in SaaS, technology, telecom, or services
•Experience owning marketing strategy for a product line, BU, or revenue segment
•Strong understanding of direct and/or channel go-to-market models
•Demonstrated ability to drive measurable pipeline impact
•Strong stakeholder management and prioritization skills

Experience:5-7 yearsSaaSTechnologyTelecom

Skills:Stakeholder managementPrioritizationPresentationCommunicationOwnership

Languages:English

Tech Stack:AI toolsMarketing analyticsA/B testingKPIsPipeline reporting

Company Brief

Appdirect

Provides a cloud commerce platform enabling businesses and service providers to sell, distribute, and manage subscriptions, digital services, and third-party applications through marketplaces and billing/commerce tools.

Industry: Enterprise Software

Company Size: Large (251 to 1,000 employees)

Growth: Established Company

Funding: Series D

Headquarters: San Francisco, United States

Founded: 2009

Website LinkedIn

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Appdirect

2 months ago

Marketing Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 5 hours agoStatus: Live

Job Summary

Location: El Salvador

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Key Responsibilities

•Develop and execute integrated annual and quarterly marketing plans
•Own campaign strategy across digital, events, content, and enablement
•Lead product launches and go-to-market initiatives
•Establish campaign KPIs and measure performance against pipeline and revenue goals
•Translate business priorities into marketing programs with clear ROI expectations

Key Requirements

•5–7 years of B2B marketing experience, preferably in SaaS, technology, telecom, or services
•Experience owning marketing strategy for a product line, BU, or revenue segment
•Strong understanding of direct and/or channel go-to-market models
•Demonstrated ability to drive measurable pipeline impact
•Strong stakeholder management and prioritization skills

Experience:5-7 yearsSaaSTechnologyTelecom

Skills:Stakeholder managementPrioritizationPresentationCommunicationOwnership

Languages:English

Tech Stack:AI toolsMarketing analyticsA/B testingKPIsPipeline reporting

Company Brief

Appdirect

Industry: Enterprise Software

Company Size: Large (251 to 1,000 employees)

Growth: Established Company

Funding: Series D

Headquarters: San Francisco, United States

Founded: 2009

Website LinkedIn