Product Marketing Manager, Special Projects

Anthropic
San Francisco, New York
Workplace: OnsiteFull timeUSD 320,000 - 320,000 annuallyFunction: Marketing & GrowthExperience: 10+ yearsEducation: bachelorsSkills: ["Writing","Messaging","Program management","Autonomy","Cross-functional collaboration","Communication"]

Lead go-to-market for a rotating portfolio of Anthropic special projects—cross-cutting launches and new capabilities that shape how the market understands Claude. Own positioning, narrative development, and launch execution end to end, acting as an independent program lead across product, research, comms, demand generation, and sales. Translate complex safety and cyber topics into credible messaging for developers and enterprise buyers, and build repeatable playbooks for faster future launches.

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Anthropic
Anthropic
1 day ago

Product Marketing Manager, Special Projects

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Job Summary

Lead go-to-market for a rotating portfolio of Anthropic special projects—cross-cutting launches and new capabilities that shape how the market understands Claude. Own positioning, narrative development, and launch execution end to end, acting as an independent program lead across product, research, comms, demand generation, and sales. Translate complex safety and cyber topics into credible messaging for developers and enterprise buyers, and build repeatable playbooks for faster future launches.
Location: San Francisco, New York
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Own go-to-market strategy for a rotating portfolio of special projects, from positioning and messaging through launch execution and enablement.
  • •Develop crisp, differentiated narratives for new capabilities and initiatives, including areas without established categories.
  • •Translate complex technical topics, including safety and safeguards work, into clear messaging for developers, enterprise buyers, and the broader ecosystem.
  • •Act as program lead per project: define launch plans and timelines, align cross-functional stakeholders, and drive execution across teams.
  • •Create core launch assets and source-of-truth materials, including messaging frameworks, narratives, FAQs, and enablement content.

Pay and Benefits

Salary: USD 320,000 annually
Perks:Paid LeaveParental LeaveEquity

Key Requirements

  • •Product marketing background with exceptional strengths in positioning, narrative, and copywriting.
  • •Strong program management instincts and experience running complex, multi-stakeholder launches end to end.
  • •Ability to quickly understand technical subject matter and communicate it accurately to both technical and non-technical audiences.
  • •Comfort working autonomously and shaping the path when handed ambiguous, high-pressure problems.
  • •Cross-functional collaboration skills to align product, research, comms, and sales partners without formal authority.
Experience:10+ years
Education:Bachelor's
Skills:WritingMessagingProgram managementAutonomyCross-functional collaborationCommunication
Languages:English

Company Brief

Anthropic
Develops large-scale AI systems and safety research to create reliable, steerable, and interpretable AI assistants and models for commercial and research applications.
Industry: AI & Machine Learning
Company Size: Enterprise (1,001+ employees)
Growth: Scaleup
Valuation: Unicorn (USD 1B+)
Funding: Series C
Headquarters: San Francisco, United States
Founded: 2021
WebsiteLinkedIn