Field Marketing Manager - Federal

Cyera
Washington
Workplace: RemoteFull timeUSD 140,000 - 170,000 annuallyFunction: Marketing & GrowthExperience: 5+ yearsEducation: bachelorsSkills: ["Results-oriented","Communication","Cross-functional influence","Self-starter","Project management"]

Own regional field and channel marketing programs to drive demand generation, deal acceleration, and measurable pipeline growth. Plan and execute integrated campaigns across events, webinars, digital marketing, direct mail, teleprospecting, and partner co-marketing—while collaborating with sales on territory coverage and alignment. Create targeted messaging and content for enterprise accounts, manage budgets and performance metrics (ROI, waterfall), and ensure flawless event execution.

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FursaFursa
Cyera
Cyera
22 hours ago

Field Marketing Manager - Federal

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Source: Company careers pageValidated by: Fursa AI
Last checked: 11 hours agoStatus: Live

Job Summary

Own regional field and channel marketing programs to drive demand generation, deal acceleration, and measurable pipeline growth. Plan and execute integrated campaigns across events, webinars, digital marketing, direct mail, teleprospecting, and partner co-marketing—while collaborating with sales on territory coverage and alignment. Create targeted messaging and content for enterprise accounts, manage budgets and performance metrics (ROI, waterfall), and ensure flawless event execution.
Location: Washington
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth

Key Responsibilities

  • •Support pipeline development and brand awareness through regional field and channel marketing programs, events, and campaigns.
  • •Develop pipeline generation programs for large enterprise accounts and execute integrated marketing initiatives (content, digital marketing, webinars, events, sponsorships, direct mail, teleprospecting).
  • •Collaborate with sales on optimization of pipeline coverage, acceleration, and territory planning and alignment.
  • •Partner with business development on outreach and lead follow-up, and educate/enable the sales team on marketing activities.
  • •Measure and analyze field marketing performance, manage regional marketing budget/spend, and improve waterfall metrics; oversee event and webinar logistics/content collaboration.

Pay and Benefits

Salary: USD 140,000 - 170,000 annually
Perks:Remote WorkPaid LeaveHealth InsuranceVisionDentalLife InsuranceDisability Insurance

Key Requirements

  • •Minimum 5 years delivering enterprise field marketing excellence and demand generation programs.
  • •Highly knowledgeable about marketing best practices, performance measurement, analytics, and ROI.
  • •Experience creating and implementing integrated content across email, direct mail, digital ads, SDR scripts, and marketing assets.
  • •Ability to develop regional/channel and account-based plans, including segmentation, budgeting, and business case building.
  • •Strong collaboration skills with sales and marketing to align pipeline coverage and maximize sales opportunity acceleration.
Experience:5+ years
Education:Bachelor's in Marketing or Business
Skills:Results-orientedCommunicationCross-functional influenceSelf-starterProject management
Tech Stack:SalesforceMarketo

Company Brief

Cyera
Provides an AI‑native data security platform that discovers, classifies, and protects sensitive data across cloud, SaaS, databases, AI systems and on‑prem environments to reduce risk and enable secure AI adoption.
Industry: Cybersecurity
Company Size: Enterprise (1,001+ employees)
Growth: Scaleup
Valuation: Unicorn (USD 1B+)
Funding: Series F
Headquarters: New York, United States
Founded: 2021
Glassdoor
Glassdoor: 4.8
WebsiteLinkedInGlassdoor