Marketing Analytics Lead, Enterprise Marketing

Anthropic
San Francisco, New York
Workplace: OnsiteFull timeUSD 255,000 - 320,000 annuallyFunction: Marketing & GrowthEducation: bachelorsSkills: ["Cross-functional collaboration","Data fluency","Communication","Teaching","Problem-solving"]

Own how marketing performance is measured end to end—defining trusted metrics, building the data models that power them, and delivering dashboards and insights that connect marketing activity to pipeline, revenue, and product usage. As a hands-on individual contributor, write analytical SQL, track data quality and framework gaps, and partner with field, partner, campaign, finance, sales strategy, sales development, and analytics teams. Drive adoption so marketing and executives share one source of truth.

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Anthropic
Anthropic
15 hours ago

Marketing Analytics Lead, Enterprise Marketing

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Last checked: 11 hours agoStatus: Live

Job Summary

Own how marketing performance is measured end to end—defining trusted metrics, building the data models that power them, and delivering dashboards and insights that connect marketing activity to pipeline, revenue, and product usage. As a hands-on individual contributor, write analytical SQL, track data quality and framework gaps, and partner with field, partner, campaign, finance, sales strategy, sales development, and analytics teams. Drive adoption so marketing and executives share one source of truth.
Location: San Francisco, New York
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Sr. Manager level

Key Responsibilities

  • •Own the marketing measurement framework connecting marketing activity to pipeline, revenue, and product usage.
  • •Define and extend the framework direction, including metrics and data models for new programs.
  • •Build and maintain data models that power marketing reporting and dashboards.
  • •Lead framework adoption so marketing and executives use it as the shared source of truth.
  • •Produce and communicate insights using analytical SQL, presenting findings in decision-ready formats.
Travel: Low travel

Pay and Benefits

Salary: USD 255,000 - 320,000 annually
Perks:Paid LeaveParental Leave

Key Requirements

  • •Deep experience with marketing analytics, including lead funnels, enterprise pipeline attribution, and product usage measurement.
  • •Designed metrics from scratch and understands what makes metrics trusted and useful.
  • •Confident writing analytical SQL on large datasets.
  • •Built data models in dbt and created dashboards used by many people daily.
  • •Comfort setting direction independently and aligning cross-functional teams on clear, measurable definitions.
Experience:Marketing analytics
Education:Bachelor's in Bachelor’s degree or an equivalent combination of education, training, and/or experience
Skills:Cross-functional collaborationData fluencyCommunicationTeachingProblem-solving
Languages:English
Tech Stack:SQLDbtDashboardsSalesforceCRMMarketing automation

Eligibility

Work Authorization:Sponsorship available.

Company Brief

Anthropic
Develops large-scale AI systems and safety research to create reliable, steerable, and interpretable AI assistants and models for commercial and research applications.
Industry: AI & Machine Learning
Company Size: Enterprise (1,001+ employees)
Growth: Scaleup
Valuation: Unicorn (USD 1B+)
Funding: Series C
Headquarters: San Francisco, United States
Founded: 2021
WebsiteLinkedIn