Senior Audience Strategy Manager
Etsy
United States
Workplace: HybridFull timeUSD 157,000 - 203,000Function: Strategy & Corporate DevelopmentSkills: ["Critical thinking","Strategic vision","Influence","Cross-functional collaboration","Results focus"]Craft and lead audience strategy for marketing by translating brand insights into actionable, addressable audience definitions. Serve as the connective tissue between Brand Strategy, Performance Marketing, and Audience Operations, using hands-on SQL and analytics to shape segmentation, targeting, and go-to-market plans. Lead Data Cleanroom exploration and implementation for secure 1P/3P collaboration and privacy-safe measurement, while driving cross-functional alignment across Media, Performance, Analytics, Brand, and Engineering.

