Vertical Market Manager-FFI-Sealing & Bonding

Sika
Doha
Workplace: OnsiteFull timeFunction: Administration & Executive AssistanceExperience: 5+ yearsEducation: bachelorsSkills: ["Strategic thinking","Hands-on execution","Negotiation","Risk management","Stakeholder management"]

Drive growth for the FFI-Sealing & Bonding vertical by conducting market research, defining target segments, and building competitive assessments. Develop and execute integrated marketing and sales go-to-market strategies tailored to customer needs, while creating and maintaining strategic relationships with key customers and stakeholders. Manage multi-channel marketing initiatives, budget allocation, and performance reporting to senior leadership, supporting Business Unit objectives in Qatar and the broader region.

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FursaFursa
Sika
Sika
1 day ago

Vertical Market Manager-FFI-Sealing & Bonding

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Last checked: 11 hours agoStatus: Live

Job Summary

Drive growth for the FFI-Sealing & Bonding vertical by conducting market research, defining target segments, and building competitive assessments. Develop and execute integrated marketing and sales go-to-market strategies tailored to customer needs, while creating and maintaining strategic relationships with key customers and stakeholders. Manage multi-channel marketing initiatives, budget allocation, and performance reporting to senior leadership, supporting Business Unit objectives in Qatar and the broader region.
Location: Doha
Workplace: Onsite
Employment Type: Full time
Job Function: Administration & Executive Assistance
Seniority: Manager level

Key Responsibilities

  • •Conduct comprehensive market analysis and industry research to identify trends, customer needs, and growth opportunities in the vertical segment
  • •Define target customer segments and build competitive landscape assessments to inform differentiation and positioning
  • •Develop and execute integrated marketing and sales strategies tailored to vertical market requirements and customer needs
  • •Establish and maintain strategic relationships with key customers, partners, and stakeholders to drive business development and retention
  • •Run multi-channel marketing initiatives, manage budgets, and deliver reports/presentations to senior leadership on performance and ROI

Key Requirements

  • •Bachelor's degree in Engineering (Civil, Chemical, or Polymer Engineering) or equivalent discipline
  • •5+ years of experience in vertical market management, business development, or strategic marketing in the industrial or specialty chemicals sector
  • •Proficiency in Microsoft Office Suite and standard business software applications
  • •Fluent English communication skills, with ability to prepare professional reports and presentations
  • •Strong analytical and market research capabilities, including competitive landscape assessment experience
Experience:5+ yearsIndustrialSpecialty chemicalsConstruction materialsSealingBondingGo-to-market
Education:Bachelor's in Engineering (Civil, Chemical, or Polymer Engineering)
Skills:Strategic thinkingHands-on executionNegotiationRisk managementStakeholder management
Languages:EnglishArabic
Tech Stack:Microsoft Office SuiteCRM systemsMarketing analytics platforms

Company Brief

Sika
Global specialty chemicals company supplying systems and products for bonding, sealing, damping, reinforcing and protecting in the construction and industrial sectors. Offers adhesives, sealants, concrete admixtures, and roofing systems worldwide.
Industry: Chemical Manufacturing
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Baar, Switzerland
Founded: 1910
WebsiteLinkedIn