Communications Advisor-Customer Marketing Comm

Baker Hughes
Austin
Workplace: OnsiteFull timeFunction: Communications, PR & CommunityExperience: 10+ yearsSkills: ["Cross-functional collaboration","Strategic thinking","Innovation","Leadership","Measurement and analytics"]

Lead an industry authority social strategy by shifting from a corporate publishing model to business-impact driven influence. Build scalable employee advocacy and expert amplification programs, establish an enterprise social operating model, and create world-class content systems and community engagement. Partner across executives, technical experts, and leaders to embed social capabilities through governance, training, and intake workflows. Own social intelligence, experimentation, and measurement using AI-enabled tools to drive reputation and demand creation.

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Baker Hughes
Baker Hughes
2 weeks ago

Communications Advisor-Customer Marketing Comm

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Last checked: 8 hours agoStatus: Live

Job Summary

Lead an industry authority social strategy by shifting from a corporate publishing model to business-impact driven influence. Build scalable employee advocacy and expert amplification programs, establish an enterprise social operating model, and create world-class content systems and community engagement. Partner across executives, technical experts, and leaders to embed social capabilities through governance, training, and intake workflows. Own social intelligence, experimentation, and measurement using AI-enabled tools to drive reputation and demand creation.
Location: Austin
Workplace: Onsite
Employment Type: Full time
Job Function: Communications, PR & Community
Seniority: Mid level

Key Responsibilities

  • •Reinvent social media strategy by building an influence ecosystem, audience-first content models, and business-impact measurement.
  • •Build industry influence by partnering with leadership and elevating engineers, researchers, and subject matter experts through programs, partnerships, and new content formats.
  • •Lead social innovation by evaluating emerging platforms/technologies, piloting AI-assisted workflows, and running experiments to learn and iterate.
  • •Embed social across the business by creating governance, workflows, RACI structures, champions, training programs, and scalable advocacy/intake processes.
  • •Own community engagement and measurement through social listening programs, response playbooks, and tracking share of voice, influence growth, and demand/conversion impact.

Pay and Benefits

Perks:Health Insurance401k

Key Requirements

  • •10+ years in social media, digital strategy, communications, brand, or content leadership.
  • •Experience building enterprise-scale social media programs and audience development/influence building.
  • •Experience leading cross-functional transformation initiatives to embed social across an organization.
  • •Expertise in executive communications and thought leadership.
  • •Experience managing agencies, technology platforms, and analytics programs with demonstrated innovation and organizational change.
Experience:10+ years
Skills:Cross-functional collaborationStrategic thinkingInnovationLeadershipMeasurement and analytics
Tech Stack:AIReal-time content creationSocial intelligenceAnalytics programs

Company Brief

Baker Hughes
Provides oilfield equipment, technologies, and services for the energy industry, including drilling, production, and industrial solutions. Serves upstream, midstream, and downstream customers worldwide with products and services focused on efficiency and reliability.
Industry: Energy Services
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Houston, United States
Founded: 1907
WebsiteLinkedIn