Product Marketer

Light
London, Copenhagen
Workplace: OnsiteFull timeFunction: Marketing & GrowthExperience: 5-8 yearsSkills: ["Communication","Judgment","Storytelling","Customer empathy","Cross-functional collaboration"]

Own Light’s product story end to end: sharpen positioning and narrative with leadership, write and produce launch campaigns, product explainers, customer stories, and sales enablement assets, and ensure every feature launch ties to customer value. Work directly with Product and customers to understand the “ask behind the ask,” build AI tooling (prompts, skills, agents) to scale content work, and represent Light publicly on camera and at events.

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Light
Light
2 days ago

Product Marketer

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Last checked: 3 hours agoStatus: Live

Job Summary

Own Light’s product story end to end: sharpen positioning and narrative with leadership, write and produce launch campaigns, product explainers, customer stories, and sales enablement assets, and ensure every feature launch ties to customer value. Work directly with Product and customers to understand the “ask behind the ask,” build AI tooling (prompts, skills, agents) to scale content work, and represent Light publicly on camera and at events.
Location: London, Copenhagen
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Sharpen Light’s positioning and narrative alongside leadership, defending it across assets as the product ships quickly.
  • •Write and produce launch campaigns, video scripts, product explainers, versus pages, and customer stories.
  • •Enable sales with battlecards, one-pagers, and narrative docs that offload this work from the product team.
  • •Build and maintain AI tooling (prompts, skills, agents) to power product marketing execution.
  • •Work closely with Product to ensure every feature launch starts with defining customer value, including customer workshopping.
Travel: Medium travel

Pay and Benefits

Perks:Annual LeavePublic Holidays

Key Requirements

  • •Real accounting or finance domain knowledge, with an ear for the customer to translate product value into story.
  • •5 to 8 years in product marketing at a fast-growing B2B SaaS company, ideally as a team of one or two.
  • •A track record of shipping content yourself (not only briefing others).
  • •Enough technical fluency to work closely with product and understand the product function.
  • •Enthusiasm for AI tooling and the judgment to ship assets without waiting for sign-off on every piece.
Experience:5-8 yearsB2B SaaSFintechProduct marketing
Skills:CommunicationJudgmentStorytellingCustomer empathyCross-functional collaboration
Tech Stack:AIPromptsAgents

Company Brief

Light
Builds an AI-native, fully automated general ledger and finance platform that automates AR, AP, bookkeeping and multinational financial reporting for modern technology companies.
Industry: Enterprise Software
Company Size: Medium (51 to 250 employees)
Growth: Growth Stage Startup
Funding: Series A
Headquarters: Copenhagen, Denmark
Founded: 2023
WebsiteLinkedIn