SEO Content Manager

Coursera
United States
Workplace: OnsiteFull timeUSD 106,400 - 143,000 annuallyFunction: Content & Editorial (Writing/Editing)Skills: ["Data-driven decision-making","Storytelling","Customer empathy","Cross-functional collaboration"]

Own and grow an SEO-focused Strategic Content portfolio by combining content strategy and hands-on creation with AEO/GEO expertise. Analyze performance using multiple data sources and visualization tools to find optimization opportunities and translate insights into actionable recommendations. Lead scalable, cross-functional content initiatives across organic channels like social and YouTube, ensuring content drives engagement, value beyond organic search, and measurable business growth.

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FursaFursa
Coursera
Coursera
1 day ago

SEO Content Manager

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Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 10 hours agoStatus: Live
Reposted: similar role first listed 1 month ago

Job Summary

Own and grow an SEO-focused Strategic Content portfolio by combining content strategy and hands-on creation with AEO/GEO expertise. Analyze performance using multiple data sources and visualization tools to find optimization opportunities and translate insights into actionable recommendations. Lead scalable, cross-functional content initiatives across organic channels like social and YouTube, ensuring content drives engagement, value beyond organic search, and measurable business growth.
Location: United States
Workplace: Onsite
Employment Type: Full time
Job Function: Content & Editorial (Writing/Editing)

Key Responsibilities

  • •Performance manage the Strategic Content portfolio to defend and grow traffic and engagement.
  • •Analyze content performance and optimization using multiple data sources and visualization tools to identify actionable opportunities.
  • •Translate data insights into actionable content strategies and recommendations.
  • •Execute new content initiatives based on the evolving search landscape and emerging AEO/GEO opportunities.
  • •Create high-quality SEO-optimized content across formats that aligns with strategic goals and engages the target audience.

Pay and Benefits

Salary: USD 106,400 - 143,000 annually
Equity and Bonus:Equity
Perks:Health InsuranceAnnual BonusRsus

Key Requirements

  • •5+ years of SEO content management experience in a mid- to large-scale consumer-facing business.
  • •Experience managing large-scale content portfolios and SEO optimization projects.
  • •Experience developing and optimizing content for AEO/GEO.
  • •Ability to perform actionable analyses and translate data insights into strategic content decisions.
  • •Strong writing and editorial experience with a deep understanding of SEO principles and best practices.
Skills:Data-driven decision-makingStorytellingCustomer empathyCross-functional collaboration
Tech Stack:Google Search ConsoleSEMRushAhrefsSQLTableauLookerLLM optimization

Company Brief

Coursera
Operates an online learning platform offering MOOCs, professional certificates, and degree programs in partnership with universities and organizations worldwide, enabling learners and professionals to acquire new skills and credentials online.
Industry: EdTech
Company Size: Enterprise (1,001+ employees)
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Mountain View, United States
Founded: 2012
WebsiteLinkedIn