Senior Media Planner, Contract

Sony Interactive Entertainment
San Mateo, California
Workplace: RemoteContractUSD 75 - 100 hourlyFunction: Solutions Engineering & Sales EngineeringExperience: 8+ yearsEducation: bachelorsSkills: ["Independence","Judgment","Operational excellence","Analytical skills","Communication"]

Own end-to-end planning and activation for global paid media campaigns supporting PlayStation hardware and software titles. Translate approved media strategies into tactical plans across markets and channels, evaluate recommendations, and guide agency execution. Partner with internal stakeholders and agency teams to drive launch readiness, maintain documentation, and lead performance reviews that translate results into actionable improvements. Operate independently with senior-level judgment over six-month workstreams.

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Sony Interactive Entertainment
Sony Interactive Entertainment
1 day ago

Senior Media Planner, Contract

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Source: Company careers pageValidated by: Fursa AI
Last checked: 13 hours agoStatus: Live

Job Summary

Own end-to-end planning and activation for global paid media campaigns supporting PlayStation hardware and software titles. Translate approved media strategies into tactical plans across markets and channels, evaluate recommendations, and guide agency execution. Partner with internal stakeholders and agency teams to drive launch readiness, maintain documentation, and lead performance reviews that translate results into actionable improvements. Operate independently with senior-level judgment over six-month workstreams.
Location: San Mateo, California
Workplace: Remote
Employment Type: Contract · Permanent
Job Function: Solutions Engineering & Sales Engineering
Seniority: Mid level

Key Responsibilities

  • •Own end-to-end planning and activation workflows for assigned global paid media campaigns across PlayStation titles.
  • •Translate approved media strategies into tactical media plans while identifying risks, opportunities, and tradeoffs.
  • •Evaluate media recommendations across channels, markets, and audiences and provide optimization recommendations.
  • •Partner with internal stakeholders and agencies to develop and drive tactical media plans through review, approval, and execution.
  • •Ensure launch readiness by coordinating specs, asset delivery, trafficking requirements, and landing page inputs; lead performance reviews and continuous workflow improvements.

Pay and Benefits

Salary: USD 75 - 100 hourly
Perks:MedicalDentalVision

Key Requirements

  • •8+ years of paid media, integrated media planning, or digital marketing experience.
  • •Experience planning and managing large-scale global or multi-market paid media campaigns.
  • •Deep expertise across digital media channels (programmatic, paid social, paid search, online video, emerging media) with integrated planning across digital and offline.
  • •Proven ability to lead agency partners, evaluate recommendations, and influence strategic media decisions.
  • •Strong analytical, project management, and communication skills; advanced PowerPoint and Excel skills and experience with media reporting tools and campaign trackers.
Experience:8+ yearsDigital marketingMedia planningGamingEntertainmentTechnology
Education:Bachelor's
Skills:IndependenceJudgmentOperational excellenceAnalytical skillsCommunication
Tech Stack:PowerPointExcelProgrammaticPaid socialPaid searchOnline videoMedia reporting toolsCampaign trackersAI

Company Brief

Sony Interactive Entertainment
Develops and publishes PlayStation hardware, software, and digital services, operating the PlayStation platform and ecosystem for gaming, entertainment, and network services worldwide.
Industry: Gaming
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Established Company
Headquarters: San Mateo, United States
Founded: 1993
WebsiteLinkedIn