Senior Performance Marketing Manager, Paid Search

Harvey
New York
Workplace: HybridFull timeUSD 136,000 - 204,000 annuallyFunction: Marketing & GrowthSkills: ["Analytical thinking","Cross-functional communication","Experimentation","Strategic thinking","Data-driven decision-making"]

Own and scale global paid search growth across Google Ads and Microsoft Ads, driving pipeline, revenue, and market awareness for legal decision-makers. Manage budgets, forecasting, pacing, and end-to-end campaign optimization while continuously improving ROI through bid management, intent analysis, and landing page conversion gains. Lead experimentation roadmaps using AI-assisted tools, and partner cross-functionally with Web, Design, Content, PMM, Marketing Ops, and Data Analytics to strengthen attribution and measurement.

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Harvey
Harvey
2 months ago

Senior Performance Marketing Manager, Paid Search

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Source: Company careers pageValidated by: Fursa AI
Last checked: 18 hours agoStatus: Live

Job Summary

Own and scale global paid search growth across Google Ads and Microsoft Ads, driving pipeline, revenue, and market awareness for legal decision-makers. Manage budgets, forecasting, pacing, and end-to-end campaign optimization while continuously improving ROI through bid management, intent analysis, and landing page conversion gains. Lead experimentation roadmaps using AI-assisted tools, and partner cross-functionally with Web, Design, Content, PMM, Marketing Ops, and Data Analytics to strengthen attribution and measurement.
Location: New York
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Sr. Manager level

Key Responsibilities

  • •Own Harvey’s global paid search strategy across Google Ads and Microsoft Ads to drive customer acquisition, pipeline, and revenue growth.
  • •Manage end-to-end search performance, including budget allocation, forecasting, pacing, and investment strategy.
  • •Build, launch, and optimize paid search campaigns across global markets by refining campaign structure, bidding, targeting, keywords, and messaging.
  • •Optimize ROI through bid management, search intent analysis, landing page optimization, and conversion rate improvements.
  • •Design and execute experimentation roadmaps and partner with Web, Design, Content, PMM, Marketing Ops, and Data Analytics to strengthen attribution and measurement.

Pay and Benefits

Salary: USD 136,000 - 204,000 annually
Equity and Bonus:Equity

Key Requirements

  • •7+ years of performance marketing experience with hands-on management of Google Ads and Microsoft Ads.
  • •Track record managing large-scale paid search budgets and impacting lead generation and pipeline.
  • •Strong analytical skills using performance data to drive strategic decisions.
  • •Working knowledge of attribution, conversion tracking, CRM integrations, and marketing measurement frameworks.
  • •Ability to operate both strategically and tactically—own the roadmap and execute details.
Skills:Analytical thinkingCross-functional communicationExperimentationStrategic thinkingData-driven decision-making
Tech Stack:Google AdsMicrosoft AdsGoogle Tag ManagerGoogle AnalyticsConversion APIs

Company Brief

Harvey
Harvey builds domain-specific generative AI for legal and professional services, automating contract analysis, due diligence, compliance, and litigation workflows for law firms and corporate legal teams.
Industry: LegalTech
Company Size: Large (251 to 1,000 employees)
Revenue: USD 100M to 250M
Growth: Scaleup
Valuation: Unicorn (USD 1B+)
Funding: Series E+
Headquarters: San Francisco, United States
Founded: 2022
Glassdoor
Glassdoor: 4.1
WebsiteLinkedInGlassdoor