Influencer & Content Strategy Manager- Responsable de la stratégie d'influence et de contenu

Procter & Gamble
Canada
Workplace: HybridFull timeUSD 93,000 - 116,200 annuallyFunction: Strategy & Corporate DevelopmentExperience: 5+ yearsEducation: bachelorsSkills: ["Relationship building","Storytelling","Operational discipline","Growth mindset","Collaboration","Ownership mindset","Adaptability","Accountability"]

Lead influencer strategy and shape “social-first” digital content initiatives for beauty brands. Partner with a PR agency to execute campaigns, collaborate with cross-functional teams on paid media and social landscape assessments, and drive operational excellence across workflows and approvals. Own budget allocation and performance reporting, track and analyze content results to optimize future partnerships, and ensure campaigns hit business objectives with strong storytelling and experimentation.

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Procter & Gamble
Procter & Gamble
5 days ago

Influencer & Content Strategy Manager- Responsable de la stratégie d'influence et de contenu

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Source: Company careers pageValidated by: Fursa AI
Last checked: 10 hours agoStatus: Live

Job Summary

Lead influencer strategy and shape “social-first” digital content initiatives for beauty brands. Partner with a PR agency to execute campaigns, collaborate with cross-functional teams on paid media and social landscape assessments, and drive operational excellence across workflows and approvals. Own budget allocation and performance reporting, track and analyze content results to optimize future partnerships, and ensure campaigns hit business objectives with strong storytelling and experimentation.
Location: Canada
Workplace: Hybrid
Employment Type: Full time
Job Function: Strategy & Corporate Development
Seniority: Mid level

Key Responsibilities

  • •Lead influencer strategy to meet brand business objectives.
  • •Partner with and oversee a PR agency partner to execute influencer campaigns.
  • •Collaborate with cross-functional teams on paid media strategy, social landscape assessments, creative best practices, and business plans.
  • •Lead budget allocation and create program performance reports.
  • •Track and analyze content performance to optimize future influencer strategies and partnerships.

Pay and Benefits

Salary: USD 93,000 - 116,200 annually

Key Requirements

  • •5+ years of professional experience in social media, digital marketing, content strategy, and influencer marketing, ideally in the beauty sector.
  • •Strong social media and digital content expertise with an understanding of current trends and platforms.
  • •Experience working with the Canadian market and familiarity with its cultural nuances and digital landscape.
  • •Demonstrated ability to manage multiple tasks and meet deadlines.
  • •Ability to work in a Toronto-based office on a hybrid schedule.
Experience:5+ years
Education:Bachelor's
Skills:Relationship buildingStorytellingOperational disciplineGrowth mindsetCollaborationOwnership mindsetAdaptabilityAccountability

Eligibility

Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

Procter & Gamble
Procter & Gamble is a global consumer goods company that develops, manufactures, and markets branded household, personal care, and health products across categories like beauty, grooming, health care, fabric & home care, and baby & family care.
Industry: Consumer Goods
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Cincinnati, United States
Founded: 1837
WebsiteLinkedIn