Manager, Global Go-to-Market, NAM, Core Games

2K
Los Angeles
Workplace: HybridFull timeUSD 100,000 - 130,000 annuallyFunction: Marketing & GrowthExperience: 4-6 yearsEducation: bachelorsSkills: ["Execution","Attention to detail","Follow-through","Collaboration","Clear communication"]

Manage execution of North America integrated marketing campaigns for assigned 2K game titles within established Global GTM frameworks. Partner with Global GTM leadership and cross-functional stakeholders to implement campaign plans, coordinate timelines and asset delivery, and ensure high-quality rollout. Track progress, surface risks, support budget/invoice management, consolidate reporting inputs, and share learnings with the team—without owning global strategy or investment decisions.

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FursaFursa
2K
2K
2 months ago

Manager, Global Go-to-Market, NAM, Core Games

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Source: Company careers pageValidated by: Fursa AI
Last checked: 14 hours agoStatus: Live

Job Summary

Manage execution of North America integrated marketing campaigns for assigned 2K game titles within established Global GTM frameworks. Partner with Global GTM leadership and cross-functional stakeholders to implement campaign plans, coordinate timelines and asset delivery, and ensure high-quality rollout. Track progress, surface risks, support budget/invoice management, consolidate reporting inputs, and share learnings with the team—without owning global strategy or investment decisions.
Location: Los Angeles
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Support execution of North America marketing campaigns for assigned titles following global strategy and campaign frameworks
  • •Coordinate campaign timelines, asset delivery, and execution milestones across internal teams and external partners
  • •Track execution progress and flag risks or delays to leadership
  • •Partner with creative, media, social, retail, and agency teams and serve as an execution point of contact for North America campaign components
  • •Consolidate performance inputs for reporting, support budget tracking and invoice management, and document executional learnings

Pay and Benefits

Salary: USD 100,000 - 130,000 annually
Perks:Health InsuranceDentalVisionLife InsurancePaid HolidaysPaid LeaveSick DaysParental LeaveWellness StipendCommuter BenefitsGym Membership401kEquity

Key Requirements

  • •4–6 years of experience in marketing, integrated marketing, or campaign execution
  • •Experience delivering integrated campaigns within clearly defined frameworks and processes
  • •Experience working with agencies and cross-functional partners
  • •Experience in gaming is a MUST
  • •Bachelor’s degree required
Experience:4-6 yearsGamingIntegrated marketingCampaign execution
Education:Bachelor's
Skills:ExecutionAttention to detailFollow-throughCollaborationClear communication
Languages:English

Company Brief

2K
2K is a video game publisher and developer known for sports, action, and strategy franchises such as NBA 2K, WWE 2K, Borderlands, and Sid Meier’s Civilization. It operates as a major label within Take-Two Interactive.
Industry: Gaming
Company Size: Large (251 to 1,000 employees)
Growth: Established Company
Headquarters: Novato, United States
Founded: 2005
WebsiteLinkedIn