Senior Manager, Global Ecommerce Market Capabilities Activation

The Kraft Heinz Company
Amsterdam
Workplace: HybridFull timeFunction: Solutions Engineering & Sales EngineeringSkills: ["Leadership","Communication","Project management","Collaboration"]

Strategic leader driving the Global eCommerce Capabilities Organization (GECO) initiatives across markets, defining and advancing capabilities to optimize the shopper path-to-purchase, lead cross-functional teams, and partner with vendors to enable global ecommerce activation and measurement.

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The Kraft Heinz Company
The Kraft Heinz Company
7 months ago

Senior Manager, Global Ecommerce Market Capabilities Activation

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Source: Company careers pageValidated by: Fursa AI
Last checked: 6 days agoStatus: Live

Job Summary

Strategic leader driving the Global eCommerce Capabilities Organization (GECO) initiatives across markets, defining and advancing capabilities to optimize the shopper path-to-purchase, lead cross-functional teams, and partner with vendors to enable global ecommerce activation and measurement.
Location: Amsterdam
Workplace: Hybrid
Employment Type: Full time
Job Function: Solutions Engineering & Sales Engineering
Seniority: Sr. Manager level

Key Responsibilities

  • •Define and lead the overall strategy for new capabilities, including defining how to measure effectiveness, articulating value to key partners, creating recommendations for future measurable metrics, and sharing best practices.
  • •Lead cross functional teams to integrate new capabilities into global markets and support execution against these capabilities, such as paid and organic share of search, keyword strategy, ratings & reviews, and other identified and unidentified opportunities.
  • •Strategically set the path for the GECO to understand the full impact of capability optimization and partner with Market Activations to assess feasibility for global implementation.
  • •Create a global strategy for how we can work effectively with vendors and agency partners to achieve common goals.
  • •Drive research to better understand the shopper path-to-purchase through partnerships with internal and external teams to inform action plans throughout the omnichannel organization.

Pay and Benefits

Perks:Health InsuranceGym MembershipCommuting AllowanceHybrid Work

Key Requirements

  • •Advanced experience with eCommerce specific functions such as digital shelf, shopper insights, marketing analytics, sales, shopper marketing or related field.
  • •Experience in data analytics and comfort using disparate datasets and insights to answer business questions.
  • •Leadership skills to communicate clearly with partners at various levels, including executive leadership.
  • •Ability to work with multiple third-party vendors and agencies toward a common goal.
  • •Ability to determine organizational impact of findings and recommend next steps.
Skills:LeadershipCommunicationProject managementCollaboration

Company Brief

The Kraft Heinz Company
The Kraft Heinz Company is a global food and beverage company producing iconic packaged foods and condiments across categories like cheese, meals, condiments, and beverages, serving retail, foodservice, and consumer markets worldwide.
Industry: Food & Beverage
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Chicago, United States
Founded: 2015
WebsiteLinkedIn