Website Specialist

Samsung
Israel
Workplace: OnsiteFull timeFunction: Marketing & GrowthExperience: 3+ yearsEducation: bachelorsSkills: ["Strategic thinking","Hands-on execution","Cross-organizational communication","Initiative","Service orientation"]

Lead the brand’s central website for Samsung in Israel, combining strategic planning with hands-on execution across content operations, SEO/GEO/AEO visibility, analytics, CRO, UX/UI improvements, and landing page creation. Manage ongoing website maintenance and collaboration with IT teams on CMS and technical operations. Drive digital projects end-to-end while coordinating internal stakeholders and external vendors to improve performance and ensure compliance and brand consistency.

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Samsung
Samsung
2 days ago

Website Specialist

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Last checked: 3 hours agoStatus: Live

Job Summary

Lead the brand’s central website for Samsung in Israel, combining strategic planning with hands-on execution across content operations, SEO/GEO/AEO visibility, analytics, CRO, UX/UI improvements, and landing page creation. Manage ongoing website maintenance and collaboration with IT teams on CMS and technical operations. Drive digital projects end-to-end while coordinating internal stakeholders and external vendors to improve performance and ensure compliance and brand consistency.
Location: Israel
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Oversee creation, editorial revision, and updates to website content and product catalog aligned with local/global campaigns and launches.
  • •Own SEO/GEO/AEO strategy (keyword research, on-page optimization, structured data/schema, internal linking), monitor Core Web Vitals, and manage external SEO agencies.
  • •Analyze website performance and user behavior using GA4/Adobe Analytics and heatmaps/session recordings; build dashboards and lead CRO initiatives including A/B testing and funnel optimization.
  • •Drive UX/UI monitoring and personalization improvements, ensure mobile-first experience, and maintain compliance with accessibility and privacy requirements.
  • •Build and optimize campaign landing pages end-to-end, manage visual asset creation/editing with Adobe tools, and coordinate digital projects from specification through launch.

Key Requirements

  • •Bachelor's degree in Marketing, Communications, Information Systems, or a relevant field.
  • •3+ years managing a website for an international brand or large organization.
  • •Proficiency in Adobe Photoshop and ongoing editing/adaptation of visual assets.
  • •Knowledge of and ability to use central AI engines/services (ChatGPT, Claude, Gemini, Copilot, Midjourney/Firefly) in daily work.
  • •Deep knowledge of SEO and GEO, plus familiarity with AI-powered search engines’ impact on brand visibility.
Experience:3+ yearsInternational brandConsumer productsTechnology
Education:Bachelor's in Marketing, Communications, Information Systems, or a relevant field
Skills:Strategic thinkingHands-on executionCross-organizational communicationInitiativeService orientation
Languages:English
Tech Stack:ChatGPTClaudeGeminiCopilotMidjourneyFireflyRunwayAdobe PhotoshopAdobe Creative CloudAdobe Experience Manager (AEM)GA4Adobe AnalyticsHeatmapsSession RecordingStructured DataSchemaWCAG 2.2IS 5568A/B testing

Company Brief

Samsung
Global conglomerate known for consumer electronics, home appliances, semiconductors, displays, and mobile devices. Designs and manufactures a wide range of products and solutions for consumers, enterprises, and industrial customers worldwide.
Industry: Conglomerates & Holding Companies
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Seoul, South Korea
Founded: 1938
Glassdoor
Glassdoor: 3.7
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