BambooHR

1 day ago

Sr. Marketing Operations Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 17 hours agoStatus: Live

Job Summary

Own the technical foundation for marketing measurement, attribution, and web data collection. You’ll lead Google Tag Manager governance, consent management, analytics instrumentation (Adobe Analytics and GA4), and the website data layer contract that powers Marketo, Salesforce, and Databricks. Partner with Legal, Engineering, Data & BI, and Marketing Analytics to create scalable, reliable tagging and measurement architecture that improves compliance, data quality, and decision-making.

Location: Utah

Workplace: Hybrid

Employment Type: Full time

Job Function: Business Operations

Seniority: Sr. Manager level

Key Responsibilities

•Own Google Tag Manager architecture, governance, and deployment across production environments.
•Design, implement, and maintain consent management solutions in partnership with Legal and Engineering to meet evolving privacy requirements.
•Establish and maintain marketing attribution standards, including UTM governance and click ID capture (GCLID, MSCLKID).
•Own analytics instrumentation across Adobe Analytics and GA4, partnering with Marketing Analytics for accurate data collection.
•Define and maintain the website data layer contract to ensure consistent data flow into Marketo, Salesforce, Databricks, and downstream systems.

Pay and Benefits

Perks:Health InsuranceDisability Insurance401kPaid LeaveParental Leave

Key Requirements

•Bachelor’s degree in Computer Science, Information Systems, Marketing, or a related field, or equivalent practical experience.
•6–8 years of experience working within a modern marketing technology stack.
•Deep experience with Google Tag Manager and enterprise tag management best practices.
•Experience administering a marketing automation platform, preferably Marketo.
•Working proficiency with JavaScript sufficient to troubleshoot implementations and debug data layers.

Experience:6-8 yearsMarketing technology stack

Education:Bachelor's

Skills:Analytical thinkingProblem-solvingAttention to detailCommunicationCollaboration

Languages:English

Tech Stack:Google Tag ManagerGTMMarketoSalesforceDatabricksAdobe AnalyticsGA4Google Analytics 4OneTrustTrustArcDataGrailJavaScriptSQLUTM governanceGCLIDMSCLKIDConsent managementData layerFirst-party cookies

Company Brief

BambooHR

Provides cloud-based human resources software that streamlines HR tasks including employee onboarding, time-off tracking, performance management, and HR analytics for small to mid-sized businesses, centralizing people data and automating HR workflows.

Industry: HR Tech

Company Size: Enterprise (1,001+ employees)

Growth: Established Company

Headquarters: Lindon, United States

Founded: 2008

Website LinkedIn

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BambooHR

1 day ago

Sr. Marketing Operations Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 17 hours agoStatus: Live

Job Summary

Location: Utah

Workplace: Hybrid

Employment Type: Full time

Job Function: Business Operations

Seniority: Sr. Manager level

Key Responsibilities

•Own Google Tag Manager architecture, governance, and deployment across production environments.
•Design, implement, and maintain consent management solutions in partnership with Legal and Engineering to meet evolving privacy requirements.
•Establish and maintain marketing attribution standards, including UTM governance and click ID capture (GCLID, MSCLKID).
•Own analytics instrumentation across Adobe Analytics and GA4, partnering with Marketing Analytics for accurate data collection.
•Define and maintain the website data layer contract to ensure consistent data flow into Marketo, Salesforce, Databricks, and downstream systems.

Pay and Benefits

Perks:Health InsuranceDisability Insurance401kPaid LeaveParental Leave

Key Requirements

•Bachelor’s degree in Computer Science, Information Systems, Marketing, or a related field, or equivalent practical experience.
•6–8 years of experience working within a modern marketing technology stack.
•Deep experience with Google Tag Manager and enterprise tag management best practices.
•Experience administering a marketing automation platform, preferably Marketo.
•Working proficiency with JavaScript sufficient to troubleshoot implementations and debug data layers.

Experience:6-8 yearsMarketing technology stack

Education:Bachelor's

Skills:Analytical thinkingProblem-solvingAttention to detailCommunicationCollaboration

Languages:English

Company Brief

BambooHR

Industry: HR Tech

Company Size: Enterprise (1,001+ employees)

Growth: Established Company

Headquarters: Lindon, United States

Founded: 2008

Website LinkedIn